Better Branded Merch...Better Marketing
We help small to mid-sized businesses attract and retain customers and employees!
Grab the Hit The TARGET Bundle – $250 Value, Yours FREE
- You’ll waste money trying many branding ideas that don’t hit the TARGET.
- You’ll make the brand or organization look unprofessional.
- You’ll find yourself overwhelmed with millions of branded merch and marketing options to choose from.
- You’ll never build the brand or the team that you want to.
Do you know how most organizations struggle to market themselves effectively? They throw a lot of things at the wall but never know what sticks. At Hasseman Marketing we help fix that. We work with clients to identify their target customer…and help them create marketing campaigns to reach them right where they are!
Targeted Marketing is an essential element for any business to thrive in today’s marketplace. The success of a business depends on how effectively it reaches its target audience and how it positions itself as the go-to solution for the audience’s needs. It’s not a solution that works for everyone. It only works to reach exactly the right type of person. Your customer.
How We Work for You
Full House, In House
Why juggle multiple vendors? We handle it all — strategy, creative, and execution — all under one roof, with one team that actually talks to each other.
Customer Centric
We put your goals first. Our clients see us as an extension of their team — a trusted partner who treats their business like it’s our own.
No Surprise Charges
What you see is what you pay. We believe in clear, upfront pricing — no hidden fees, no gotchas, just honest invoices you can trust.
Our Proven Process
Great marketing doesn’t happen by accident — it happens by following a clear plan. Our Proven Process keeps things simple:
We start with Discovery to learn your goals, then Present Solutions tailored to your needs. From there, we Implement & Deliver, Follow Up on Results, and then we Repeat — refining and improving every step of the way.
Just Some of the Clients That Have Discovered Marketing Joy Working With Our Team
Marketing Resources and More From Our Blog
Better Merch…Better Marketing: McDonald’s Monopoly Marketing
In the latest episode of the Better Merch…Better Marketing podcast, Jade and Kirby dive into a fun and insightful conversation centered around creativity, nostalgia, strategy—and, of course, better merch. Titled “McDonald’s Monopoly Marketing,” this episode is packed...
4 Lessons I Learned From Dan Martell’s Elite Coaching Program
In July, I invested two months in Dan Martell’s Elite Coaching Program—and it was a great investment for my growth as a leader and entrepreneur. The program wasn’t cheap ($3,000), but it forced me to take a step back and remind myself of something important: I am the...
Better Merch…Better Marketing: AI Glasses and Aldi Bags
Season 2 of Better Merch…Better Marketing is rolling along, and this week Kirby and Jade are back LIVE in the Hasseman Marketing office for a lively conversation about tech, retail, events, and of course, branded merch. From futuristic glasses to giant grocery bags,...
Thirsty Thursday – The Return of Jade “Cider!”
It’s time for another round of Thirsty Thursday! This week was a special one because Jade is officially back in the office (for the Customer show), which meant the full crew—Jade, Briar, and Kirby—was together again. And in true Thirsty Thursday fashion, we celebrated...
Better Merch…Better Marketing: Rebrands and Rising Stars
This week’s episode of Better Merch…Better Marketing was packed with inspiration, recognition, and a few behind-the-scenes updates. Jade Crider and Kirby Hasseman covered everything from superhero rebrands to the final countdown for Hasseman Marketing’s big customer...
Lessons I Learned From Taking One Month Out of the Office
This past July, I did something that felt both exciting and terrifying: I took myself out of the office for a full month. Now, this doesn’t mean I didn’t work. Instead, the idea was to step away from the day-to-day operations of Hasseman Marketing to see where I was...