Blog

Want help with your marketing? Book a free call here.”

The Death of Good Enough Merch

In this week's episode of Better Merch...Better Marketing, Kirby Hasseman and Jade Crider kick things off with a light summer conversation about what they have been watching lately, then get into two topics every business owner needs to hear — why basic merch is no...

Tom Brady’s Good Nut — Genius or Branding Disaster?

In this week's episode of Better Merch...Better Marketing, Kirby Hasseman and Jade Crider debate whether Tom Brady's new coconut water brand name is a stroke of marketing genius or a branding decision that makes you tilt your head, dig into what Instagram's return to...

Halftime Check-In: Marketing Lessons Every Business Needs

In this week's episode of Better Merch...Better Marketing, Kirby Hasseman and Jade Crider pause to take stock of where things stand at the midpoint of the year — and the conversation gets real fast. From mid-year check-ins on sales and team performance to unexpected...