Blog
Everyone Focuses on the First Impression. The Best Companies Focus on the Second.
Businesses spend an incredible amount of time thinking about first impressions. They perfect their website. They rehearse the sales presentation. They design an eye-catching trade show booth. They polish the handshake. But what happens next? That's the question Kirby...
Why Every Company Needs a Signature Branded Item
When you think of some of the world's most recognizable brands, chances are you also think of a product that's become synonymous with them. Sometimes it's a piece of apparel. Sometimes it's a giveaway. Sometimes it's a simple item that people use every day. Whatever...
Does Tom Holland Intentionally Spoil Movies? Plus Career Advice, Personal Branding, and Better Merch
What do Tom Holland, career advice, personal branding, and a premium tumbler have in common? More than you might think. In this week's episode of Better Merch... Better Marketing, Kirby Hasseman and Jade Crider cover a wide range of topics, but they all point back to...





