Better Branded Merch...Better Marketing
We help small to mid-sized businesses attract and retain customers and employees!
Grab the Hit The TARGET Bundle – $250 Value, Yours FREE
- You’ll waste money trying many branding ideas that don’t hit the TARGET.
- You’ll make the brand or organization look unprofessional.
- You’ll find yourself overwhelmed with millions of branded merch and marketing options to choose from.
- You’ll never build the brand or the team that you want to.
Do you know how most organizations struggle to market themselves effectively? They throw a lot of things at the wall but never know what sticks. At Hasseman Marketing we help fix that. We work with clients to identify their target customer…and help them create marketing campaigns to reach them right where they are!
Targeted Marketing is an essential element for any business to thrive in today’s marketplace. The success of a business depends on how effectively it reaches its target audience and how it positions itself as the go-to solution for the audience’s needs. It’s not a solution that works for everyone. It only works to reach exactly the right type of person. Your customer.
How We Work for You
Full House, In House
Why juggle multiple vendors? We handle it all — strategy, creative, and execution — all under one roof, with one team that actually talks to each other.
Customer Centric
We put your goals first. Our clients see us as an extension of their team — a trusted partner who treats their business like it’s our own.
No Surprise Charges
What you see is what you pay. We believe in clear, upfront pricing — no hidden fees, no gotchas, just honest invoices you can trust.
Our Proven Process
Great marketing doesn’t happen by accident — it happens by following a clear plan. Our Proven Process keeps things simple:
We start with Discovery to learn your goals, then Present Solutions tailored to your needs. From there, we Implement & Deliver, Follow Up on Results, and then we Repeat — refining and improving every step of the way.
Just Some of the Clients That Have Discovered Marketing Joy Working With Our Team
What Our Clients Say
Marketing Resources and More From Our Blog
Better Merch…Better Marketing: Repeatable Content, PR Packaging, and Purposeful Branding
In this week’s episode of Better Merch…Better Marketing, Kirby Hasseman and Jade Crider dive into creating repeatable content, making PR packaging meaningful, and learning from a purpose-driven brand from across the globe. They also feature a practical and elevated...
Thirsty Thursday – Peanut Butter & a Double-Walled Delight
It’s time for another round of Thirsty Thursday—where we test mystery drinks, try out branded drinkware, and give our unfiltered opinions (for the good of marketing, of course). This episode brought the full crew: Jade Crider, Briar Swigert, and Kirby Hasseman—and...
Better Merch…Better Marketing: Travel Pet Peeves
It’s time for another episode of Better Merch…Better Marketing, and this week Jade Crider (your Branding Bestie) and Kirby Hasseman are back to talk about nostalgia, growth, travel frustrations, and — of course — great branded merch....
How to Combine Digital and Physical Marketing
Digital Grabs Attention. Physical Builds Connection. Together...They Build Loyalty. When it comes to marketing, most organizations feel pressure to pick a side:Digital — fast, data-driven, measurable.Physical — tangible, personal, and lasting. But the truth is, you...
Better Merch…Better Marketing: Jade Calling Out Brands (In a Good Way)
It’s time for another episode of Better Merch…Better Marketing! This week, Jade Crider (your Branding Bestie) and Kirby Hasseman are back to talk about marketing that actually makes sense, creative ways to connect with clients, and a little bit of tech-induced rage....
Thirsty Thursday – It’s a Weird “Wine Substance”
It’s time for another round of Thirsty Thursday—our favorite excuse to sip, laugh, and test out a great piece of branded drinkware (all in the name of marketing research, of course). This week, Jade Crider (your Branding Bestie), Briar Swigert from Simple Signs &...