In this episode of Better Merch…Better Marketing, Jade Crider and Kirby Hasseman explore how intention and strategy shape both personal productivity and business success. Let’s watch now!
They begin with a discussion on the importance of intentional morning routines and why allowing social media or negative content to hijack the start of your day can derail focus and momentum. The conversation highlights how the way you begin your morning often determines how you approach your work and your goals.
Next, they dive into why trade shows can still be powerful when done correctly. Kirby and Jade share insights on how to approach trade shows with purpose, from engaging attendees to using branded merchandise as part of a larger experience rather than just a giveaway.
Finally, they discuss why creating curated kits can elevate the merch experience. Instead of handing out single items, bundling products into thoughtful kits helps tell a story, increases perceived value, and creates stronger emotional connections with recipients.
Product of the Week
And as per usual, Jade and Kirby highlight a Product of the week you should check out. This time, they feature a fun spinner pen that will not break the bank. Learn more here.
This episode offers practical takeaways for anyone looking to improve their daily habits, maximize trade show investments, and use branded merchandise more strategically.
Hit play, and let’s talk Better Merch and Better Marketing!
If you have not already subscribed to Better Merch…Better Marketing, today is a great day to do it! You can find us on YouTube, Apple Podcasts, Spotify, or wherever you listen. Just search “Delivering Marketing Joy,” and you will have access to all of our podcasts in one place!
And as always, we are here to help! If you need help with branded merch, merch strategy, or creative ideas to grow your brand or your team, let’s talk. We’d love to help you. Get your TARGET Hiring Playbook here for free!
