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Better Merch…Better Marketing: Streaming Wars and the NYC Marathon Controversy

In this week’s episode of Better Merch…Better Marketing, Kirby Hasseman and Jade Crider dive into three timely topics that connect technology, culture, and business strategy. From the ongoing changes in streaming services to influencer privileges at the NYC Marathon...

Five Business Lessons from Alex Hormozi

If you’ve spent any time scrolling through business content on social media lately, chances are you’ve seen Alex Hormozi. He’s everywhere. Hormozi is an entrepreneur, investor, and author who’s built and sold multiple eight-figure businesses — and now helps others do...

Better Merch…Better Marketing: Repeatable Content, PR Packaging, and Purposeful Branding

In this week’s episode of Better Merch…Better Marketing, Kirby Hasseman and Jade Crider dive into creating repeatable content, making PR packaging meaningful, and learning from a purpose-driven brand from across the globe. They also feature a practical and elevated...