Blog
Better Merch…Better Marketing: Gen Z v Gen X Buying Habits
On this week’s episode of Better Merch...Better Marketing, Jade and Kirby dive into everything from AI-fueled PR disasters to generational purchasing preferences—with a few laughs, a sharp product of the week, and a well-deserved shoutout to a local summer...
Thirsty Thursday: Double The Juice
We’re back with another Thirsty Thursday—where the drinks are mysterious, the reactions are honest, and the branded merch is always the main event. This time, Jade, Briar, and Kirby team up to put both a new beverage (that has double the juice) and a fresh piece of...
Better Merch…Better Marketing: A Tale of Two Coffee Marketing Campaigns
In this week’s episode of Better Merch...Better Marketing, Jade and Kirby tackle the intersection of branding, consumer behavior, and employee engagement—with a healthy dose of fun and a few sharp marketing lessons along the way. This episode covers: The rise of...