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What Message Are You Sending?

We have all been to the small business that has been burned too many times. They have a new handwritten sign, it seems, for each customer infraction. The signs range from "No shoes. No Shirt. No Service" to announcing to the world that they "no longer accept...

Americans Are Acting Like Spoiled Teenagers

We are all struggling in some way during this pandemic. Some more than others. As my buddy Bill Petrie said in a great blog he wrote “We are all in the same storm. But we are not in the same boat.” Some of us are honestly sick. Many are working on the front...

Get Back To Basics With Your Marketing

It's a crazy time to try and market your business. On the one hand, you don't want to be seen as insensitive or tone deaf to the current health and economic challenges that are facing the country. On the other hand...payroll. Your organization still has bills to...