Helping Financial Institutions Grow

N

Acquire Customers

N

Engage Customers

N

Keep Customers

Helping Community Banks & Credit Unions Grow With Clarity, Consistency & Marketing Joy

Community banks and credit unions today are in a squeeze. You’re expected to drive growth, modernize your marketing, support HR, and show up in the community… all with a tiny team and limited time.

Let us help grow your bank or credit union with clear marketing, digital systems, and branded merch. Built for community financial institutions.

Get The Financial Institution Marketing Playbook

Get The Essential Branded Merch Checklist for Banks & Credit Unions

Financial Institution Growth Packages

Three Levels of Support

Tier 1

Branded Merch Partner

FREE 

(with minimum annual merch commitment) 

What You Get:

  • Quarterly Spec Pack (1–3 Free Logoed Items)

  • Annual Merch Calendar for Financial Institutions

  • Quarterly Merch Planning Call (15 Minutes)

  • Branch Consistency Checklist

  • Access to Pre‑Built Merch Bundles

  • Monthly “Bank Merch Spotlight” Email

  • Event Kit Planner PDF

  • Optional QR Card Template Access

 

Tier 2

Financial Marketing Accelerator

$3,000 / month

What You Get:

  • Quarterly TARGET Marketing Plan

  • Monthly Strategy Call

  • CRM Access

  • Done-For-You Automation Suite

  • QR Campaign System

  • Monthly Content Support

  • Branch Experience Guidance

  • Reporting Dashboard Setup

  • Priority Merch Concierge Support
  • Recruiting & Culture Messaging Support
  • Community Engagement Toolkit Access
  • Quarterly Optimization of Systems & Automations

Tier 3

TARGET 360 for Financial Institutions

$12,000/yearly + Tier 2 monthly fee

What You Get:

  • Full-Day TARGET 360 Leadership Alignment Workshop

  • Quarterly On-Site Leadership Sessions 

  • Culture Messaging System
  • Recruiting Conversion System

  • Internal Communications Templates

  • Annual Branch Experience Audit 

  • Community Presence Integration

  • Branch Manager Leadership Toolkit
  • Expanded Monthly Leadership + Marketing Training Calls
  • Annual Strategic Planning Package
  • VIP Access to All Tools, Playbooks & Templates
Kirby Hasseman

Kirby Hasseman

Financial Services Industry Specialist

Kirby is Here To Help.

At Hasseman Marketing, Kirby Hasseman, is our specialist in Marketing for Financial Services organizations. 

N

Acquire New Customers

N

Engage with Your Customers

N

Keep Your Customers

You’re in Good company.

We’ve successfully helped many other organizations in the Financial Services industry.

Baltic State Bank
The Commercial & Savings Bank
Park National Bank

Helpful Articles From Our Blog

4 Keys To A Great Holiday Party

4 Keys To A Great Holiday Party

Tis the season for holiday parties! Your reaction to that statement probably reflects a few factors.  First, it might depend on how you feel about getting together in public.  It also might depend on how you feel about the holidays.  But maybe the most powerful...

3 Tips On The Perfect Corporate Gift

3 Tips On The Perfect Corporate Gift

One of the reasons I love Delivering Marketing Joy is, I not only get to ask some of the smartest people in business a few questions each week, but they get to ask me one.  We structure it this way so it's more of a discussion. (You can find the latest Delivering...

Last Minute Gift Ideas

Last Minute Gift Ideas

Now that Thanksgiving is behind us, many people look up from their turkey filled haze and realize that we have officially entered "the last minute" for Corporate Gifts!  You want to say "thank you" to your best clients and employees (to fix the appreciation gap), but...