Helping Financial Institutions Grow

N

Acquire Customers

N

Engage Customers

N

Keep Customers

Helping Community Banks & Credit Unions Grow With Clarity, Consistency & Marketing Joy

Community banks and credit unions today are in a squeeze. You’re expected to drive growth, modernize your marketing, support HR, and show up in the community… all with a tiny team and limited time.

Let us help grow your bank or credit union with clear marketing, digital systems, and branded merch. Built for community financial institutions.

Get The Financial Institution Marketing Playbook

Get The Essential Branded Merch Checklist for Banks & Credit Unions

Financial Institution Growth Packages

Three Levels of Support

Tier 1

Branded Merch Partner

FREE 

(with minimum annual merch commitment) 

What You Get:

  • Quarterly Spec Pack (1–3 Free Logoed Items)

  • Annual Merch Calendar for Financial Institutions

  • Quarterly Merch Planning Call (15 Minutes)

  • Branch Consistency Checklist

  • Access to Pre‑Built Merch Bundles

  • Monthly “Bank Merch Spotlight” Email

  • Event Kit Planner PDF

  • Optional QR Card Template Access

 

Tier 2

Financial Marketing Accelerator

$3,000 / month

What You Get:

  • Quarterly TARGET Marketing Plan

  • Monthly Strategy Call

  • CRM Access

  • Done-For-You Automation Suite

  • QR Campaign System

  • Monthly Content Support

  • Branch Experience Guidance

  • Reporting Dashboard Setup

  • Priority Merch Concierge Support
  • Recruiting & Culture Messaging Support
  • Community Engagement Toolkit Access
  • Quarterly Optimization of Systems & Automations

Tier 3

TARGET 360 for Financial Institutions

$12,000/yearly + Tier 2 monthly fee

What You Get:

  • Full-Day TARGET 360 Leadership Alignment Workshop

  • Quarterly On-Site Leadership Sessions 

  • Culture Messaging System
  • Recruiting Conversion System

  • Internal Communications Templates

  • Annual Branch Experience Audit 

  • Community Presence Integration

  • Branch Manager Leadership Toolkit
  • Expanded Monthly Leadership + Marketing Training Calls
  • Annual Strategic Planning Package
  • VIP Access to All Tools, Playbooks & Templates
Kirby Hasseman

Kirby Hasseman

Financial Services Industry Specialist

Kirby is Here To Help.

At Hasseman Marketing, Kirby Hasseman, is our specialist in Marketing for Financial Services organizations. 

N

Acquire New Customers

N

Engage with Your Customers

N

Keep Your Customers

You’re in Good company.

We’ve successfully helped many other organizations in the Financial Services industry.

Baltic State Bank
The Commercial & Savings Bank
Park National Bank

Helpful Articles From Our Blog

4 Lessons I Learned From Dan Martell’s Elite Coaching Program

4 Lessons I Learned From Dan Martell’s Elite Coaching Program

In July, I invested two months in Dan Martell’s Elite Coaching Program—and it was a great investment for my growth as a leader and entrepreneur. The program wasn’t cheap ($3,000), but it forced me to take a step back and remind myself of something important: I am the...

Better Merch…Better Marketing: AI Glasses and Aldi Bags

Better Merch…Better Marketing: AI Glasses and Aldi Bags

Season 2 of Better Merch…Better Marketing is rolling along, and this week Kirby and Jade are back LIVE in the Hasseman Marketing office for a lively conversation about tech, retail, events, and of course, branded merch. From futuristic glasses to giant grocery bags,...

Thirsty Thursday – The Return of Jade “Cider!”

Thirsty Thursday – The Return of Jade “Cider!”

It’s time for another round of Thirsty Thursday! This week was a special one because Jade is officially back in the office (for the Customer show), which meant the full crew—Jade, Briar, and Kirby—was together again. And in true Thirsty Thursday fashion, we celebrated...