Better Branded Merch...Better Marketing
We help small to mid-sized businesses attract and retain customers and employees!
Grab the Hit The TARGET Bundle – $250 Value, Yours FREE
- You’ll waste money trying many branding ideas that don’t hit the TARGET.
- You’ll make the brand or organization look unprofessional.
- You’ll find yourself overwhelmed with millions of branded merch and marketing options to choose from.
- You’ll never build the brand or the team that you want to.
Do you know how most organizations struggle to market themselves effectively? They throw a lot of things at the wall but never know what sticks. At Hasseman Marketing we help fix that. We work with clients to identify their target customer…and help them create marketing campaigns to reach them right where they are!
Targeted Marketing is an essential element for any business to thrive in today’s marketplace. The success of a business depends on how effectively it reaches its target audience and how it positions itself as the go-to solution for the audience’s needs. It’s not a solution that works for everyone. It only works to reach exactly the right type of person. Your customer.
How We Work for You
Full House, In House
Why juggle multiple vendors? We handle it all — strategy, creative, and execution — all under one roof, with one team that actually talks to each other.
Customer Centric
We put your goals first. Our clients see us as an extension of their team — a trusted partner who treats their business like it’s our own.
No Surprise Charges
What you see is what you pay. We believe in clear, upfront pricing — no hidden fees, no gotchas, just honest invoices you can trust.
Our Proven Process
Great marketing doesn’t happen by accident — it happens by following a clear plan. Our Proven Process keeps things simple:
We start with Discovery to learn your goals, then Present Solutions tailored to your needs. From there, we Implement & Deliver, Follow Up on Results, and then we Repeat — refining and improving every step of the way.
Just Some of the Clients That Have Discovered Marketing Joy Working With Our Team
Marketing Resources and More From Our Blog
Thirsty Thursday – This is Bananas!
We’re back for another episode of Thirsty Thursday, where we gather the crew, pour a mystery beverage into a fresh piece of branded drinkware, and let the fun unfold on camera. If you’ve followed the show, you already know this isn’t just about taste—it’s about team...
Better Merch…Better Marketing: Summer Motivation and Pet Peeves
It’s that time of year—sunshine, vacations, and, for some, a slight dip in motivation. On this episode of Better Merch…Better Marketing, Kirby Hasseman and Jade Crider get honest about summer plans, productivity slumps, and the things currently grinding their gears in...
Why You Shouldn’t ONLY Use Social Media for Marketing
Welcome to another DMJ 1 on 1—where we take a focused look at one important topic in marketing, branding, and personal growth. Today, Kirby dives into a common trap that businesses and personal brands fall into: relying solely on social media for marketing. Let’s be...
Better Merch…Better Marketing: Gen Z v Gen X Buying Habits
On this week’s episode of Better Merch...Better Marketing, Jade and Kirby dive into everything from AI-fueled PR disasters to generational purchasing preferences—with a few laughs, a sharp product of the week, and a well-deserved shoutout to a local summer...
Thirsty Thursday: Double The Juice
We’re back with another Thirsty Thursday—where the drinks are mysterious, the reactions are honest, and the branded merch is always the main event. This time, Jade, Briar, and Kirby team up to put both a new beverage (that has double the juice) and a fresh piece of...
Better Merch…Better Marketing: A Tale of Two Coffee Marketing Campaigns
In this week’s episode of Better Merch...Better Marketing, Jade and Kirby tackle the intersection of branding, consumer behavior, and employee engagement—with a healthy dose of fun and a few sharp marketing lessons along the way. This episode covers: The rise of...