Thirsty Thursday – It’s Like Christmas in a Cup!

It’s time for another Thirsty Thursday, where we put branded drinkware to the test while trying a mystery drink! This week, Wendy Vogel, Briar Swigert, and Kirby Hasseman joined forces for a festive, holiday-inspired episode that truly tasted like Christmas in a cup.

What were we sipping on? The Cutwater Peppermint White Russian—a seasonal take on a classic cocktail. And what did we drink it from? The Stainless Steel Can Cooler from Bel Promo, which kept our drinks chilled and stylish throughout the episode.

🎥 Watch the full episode here:

Now, let’s break it all down!


The Drinkware: Stainless Steel Can Cooler from Bel Promo

Every Thirsty Thursday, we test a new branded drinkware item to see if it’s worth recommending—and this time, we put the Stainless Steel Can Cooler from Bel Promo to the test. You can check out all of the recent items from Thirsty Thursday in our shop here.

Here’s what we loved about it:

  • Keeps drinks cold for hours – Perfect for those who sip slowly or get distracted mid-drink.
  • Sleek and stylish design – The stainless steel look makes it feel premium and modern.
  • Durable and lightweight – Great for tailgates, events, and everyday use.
  • A strong branding opportunity – With a large imprint area, this is a great piece of promo merch for companies wanting to stay in the hands of their customers year-round.

Final Verdict on the Drinkware:

A unanimous thumbs up! If you’re looking for high-quality, functional branded merch that people will actually use, this stainless steel can cooler is a great option.

Want to check it out?
👉 Stainless Steel Can Cooler from Bel Promo


The Drink: Cutwater Peppermint White Russian

Now, onto the mystery drink of the week—Cutwater’s Peppermint White Russian. If you’re a fan of rich, creamy cocktails with a holiday twist, this one definitely fits the bill.

What’s in it?

  • Vodka & Coffee Cream Liqueur – The classic White Russian base.
  • Peppermint Flavor – Adds a festive kick and makes it feel like a holiday dessert in a glass.

Our Thoughts:

  • Tastes like Christmas in a cup – The peppermint flavor was smooth, not overpowering.
  • Rich and creamy – This is definitely a dessert cocktail, not something you’d sip all night.
  • Would we drink it again? Mostly yes! While it won’t be everyone’s go-to, it’s a great seasonal option that pairs well with holiday gatherings and cozy nights in.

Would you try it? Check out more about the drink here:
👉 Cutwater Peppermint White Russian


Final Verdict: A Festive Win!

This week’s Thirsty Thursday was a fun mix of holiday flavors and high-quality branded merch.

🏆 The Stainless Steel Can Cooler from Bel Promo? Absolutely a win—a solid choice for promotional drinkware.
🍹 The Cutwater Peppermint White Russian? A mostly positive review—great for holiday vibes but not an everyday drink.

We had a blast tasting Christmas in a cup and putting another awesome piece of branded merch to the test.


Join Us for the Next Thirsty Thursday!

Each Thirsty Thursday, we:
✅ Try a mystery drink (sometimes delicious, sometimes questionable)
✅ Test out branded drinkware to see if it’s worth recommending
✅ Have a little fun while doing it

Have a drinkware item you want us to test? A drink suggestion? Let us know in the comments!  And shop for this (and other recent options) here.

At Hasseman Marketing, we are all about fun…and doing marketing BETTER.  If you need help creating Better Merch & Better Marketing, reach out to us! We’d love to help you.  Head here to get the book “Hit The TARGET” for FREE!  This will help you dial in your marketing for better results.

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.