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How to Use Promotional Products to Earn Repeat Customers and Referrals

When it comes to a successful education, old timers tell us about the 3 R’s of education. The idea is that a focus on “Readin, wRitin, and aRithmatic” would help create a good student. And though that is hopefully not the entire focus of our education system today, we...

What Do You DO After the Meeting

A Good Sales Meeting Can Be A Great Investment. This past week, several members of the Hasseman Marketing sales team (and me) attended an intense, multi-day sales event at the Kalahari Resort in Sandusky, Ohio. It was a "speed dating" style event where we got the...

Working on The Scary Project

I am working on a project right now that scares me. Don't get me wrong. It's not a bad project. On the contrary, it's (potentially) big and exciting. It has generous upside. But it has downside too. In addition, it has lots of moving parts. It is going to make me...