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How The UPS Strike Could Affect Your Branded Merch Order

The upcoming (potential) UPS strike is a cause of concern for many businesses, including those in our industry...and our customers. The strike is expected to affect UPS operations across the country, which could lead to delays and disruptions in the supply chain. So...

Thirsty Thursday: Big Swig

It’s time for Thirsty Thursday! Thirsty Thursday is the award-winning piece of content from Hasseman Marketing where we take a mystery drink out of a piece of branded drinkware! It’s funny. It’s irreverent. And we will show you some really cool merch as well! This...

How To Identify Your Perfect Customer

How can you hit the bullseye if you don’t know where the TARGET is? How can you identify your perfect customer? This seems like such a basic question, right? But so many businesses and marketers are trying to do exactly that. They create a product or a campaign...