Helping Financial Institutions Grow

N

Acquire Customers

N

Engage Customers

N

Keep Customers

Helping Community Banks & Credit Unions Grow With Clarity, Consistency & Marketing Joy

Community banks and credit unions today are in a squeeze. You’re expected to drive growth, modernize your marketing, support HR, and show up in the community… all with a tiny team and limited time.

Let us help grow your bank or credit union with clear marketing, digital systems, and branded merch. Built for community financial institutions.

Get The Financial Institution Marketing Playbook

Get The Essential Branded Merch Checklist for Banks & Credit Unions

Financial Institution Growth Packages

Three Levels of Support

Tier 1

Branded Merch Partner

FREE 

(with minimum annual merch commitment) 

What You Get:

  • Quarterly Spec Pack (1–3 Free Logoed Items)

  • Annual Merch Calendar for Financial Institutions

  • Quarterly Merch Planning Call (15 Minutes)

  • Branch Consistency Checklist

  • Access to Pre‑Built Merch Bundles

  • Monthly “Bank Merch Spotlight” Email

  • Event Kit Planner PDF

  • Optional QR Card Template Access

 

Tier 2

Financial Marketing Accelerator

$3,000 / month

What You Get:

  • Quarterly TARGET Marketing Plan

  • Monthly Strategy Call

  • CRM Access

  • Done-For-You Automation Suite

  • QR Campaign System

  • Monthly Content Support

  • Branch Experience Guidance

  • Reporting Dashboard Setup

  • Priority Merch Concierge Support
  • Recruiting & Culture Messaging Support
  • Community Engagement Toolkit Access
  • Quarterly Optimization of Systems & Automations

Tier 3

TARGET 360 for Financial Institutions

$12,000/yearly + Tier 2 monthly fee

What You Get:

  • Full-Day TARGET 360 Leadership Alignment Workshop

  • Quarterly On-Site Leadership Sessions 

  • Culture Messaging System
  • Recruiting Conversion System

  • Internal Communications Templates

  • Annual Branch Experience Audit 

  • Community Presence Integration

  • Branch Manager Leadership Toolkit
  • Expanded Monthly Leadership + Marketing Training Calls
  • Annual Strategic Planning Package
  • VIP Access to All Tools, Playbooks & Templates
Kirby Hasseman

Kirby Hasseman

Financial Services Industry Specialist

Kirby is Here To Help.

At Hasseman Marketing, Kirby Hasseman, is our specialist in Marketing for Financial Services organizations. 

N

Acquire New Customers

N

Engage with Your Customers

N

Keep Your Customers

You’re in Good company.

We’ve successfully helped many other organizations in the Financial Services industry.

Baltic State Bank
The Commercial & Savings Bank
Park National Bank

Helpful Articles From Our Blog

Tips on Creating A Company Store

Tips on Creating A Company Store

Let's say you are in a leadership role in a growing company.  Good for you!  Whether you are in purchasing, marketing, sales or the C-suite, this might sound familiar.  You have worked hard to create a logo and brand messaging that works.  The key players were all...

How To Create A Successful Employee Sale

How To Create A Successful Employee Sale

One of the buzzwords that is thrown around a lot in business today is the word "culture."  I actually love that.  It's important because it speaks to the environment around the organization...and how everyone feels about their work.  When you create a successful...

How To Create A Virtual Event That Rocks

How To Create A Virtual Event That Rocks

Creating and hosting a “slam dunk” event for your company or organization can have a huge impact on your success.  This has been a foundational concept for years.  But now 2020 has happened, events can look very different.  So how can you create a virtual event that...