Better Branded Merch...Better Marketing
We help small to mid-sized businesses attract and retain customers and employees!
Grab the Hit The TARGET Bundle – $250 Value, Yours FREE
- You’ll waste money trying many branding ideas that don’t hit the TARGET.
- You’ll make the brand or organization look unprofessional.
- You’ll find yourself overwhelmed with millions of branded merch and marketing options to choose from.
- You’ll never build the brand or the team that you want to.

Do you know how most organizations struggle to market themselves effectively? They throw a lot of things at the wall but never know what sticks. At Hasseman Marketing we help fix that. We work with clients to identify their target customer…and help them create marketing campaigns to reach them right where they are!
Targeted Marketing is an essential element for any business to thrive in today’s marketplace. The success of a business depends on how effectively it reaches its target audience and how it positions itself as the go-to solution for the audience’s needs. It’s not a solution that works for everyone. It only works to reach exactly the right type of person. Your customer.

How We Work for You
Full House, In House
Why juggle multiple vendors? We handle it all — strategy, creative, and execution — all under one roof, with one team that actually talks to each other.
Customer Centric
We put your goals first. Our clients see us as an extension of their team — a trusted partner who treats their business like it’s our own.
No Surprise Charges
What you see is what you pay. We believe in clear, upfront pricing — no hidden fees, no gotchas, just honest invoices you can trust.
Our Proven Process
Great marketing doesn’t happen by accident — it happens by following a clear plan. Our Proven Process keeps things simple:
We start with Discovery to learn your goals, then Present Solutions tailored to your needs. From there, we Implement & Deliver, Follow Up on Results, and then we Repeat — refining and improving every step of the way.

Marketing Resources and More From Our Blog
The Ladle and the Spoon
A ladle and a spoon are both perfectly good utensils. They are just designed for different purposes. The spoon is a single sized utensil that allows you to efficiently and effectively serve yourself. The ladle is a larger tool that is...
It's My Responsibility
There are going to be times when you are "wronged." The person on the other end of the conversation or interaction will be a jerk. They will say the wrong thing or mean the wrong thing. It's their fault. But in those instances,...
Keeping Promises To Yourself
We all need to be inspired sometimes. There are going to be days when you don't "feel like" doing the work. So I am constantly on the lookout for things that fire me up. That way, when I hit that spot (and we all inevitably do) when I don't want to...
Hit It To Win It…Brand Experience
One of the things I love about Promotional Products is that they affect human behavior. If you want people to work safer, come to your store, visit your website or sign up for a trial...a promo product will consistently drive behavior. This is...
The 80/20 Rule In Sales
In a recent podcast with Roger Burnett, I mentioned the 80/20 rule of sales. I was referencing a great book from Todd Duncan called High Trust Selling. After that conversation with Roger, I got a question from Mendy Klein: "In 80 20 in...
3 Reasons I Love Friday
You probably hear it from someone every week. "TGIF! Thank God It's Friday." It seems we have an entire culture full of people that are "living for the weekend." And though I understand that every one needs leisure time, for the most part this is nuts. As Gary...