My New Favorite T-shirt

  I love what we do.  I love the fun SWAG.  I love Delivering #MarketingJoy.  It’s a fun feeling that has “just a bit of Christmas morning.” But it’s been a while since I have been as excited as I am about these new t-shirts we just got in at Hasseman Marketing.  Why, you might ask?  Why am I this excited about a t-shirt?  Let me count the ways… 1.  So Soft:  I have become a bit of a t-shirt snob, I’ll admit.  I just don’t want the rough, scratch promotional t-shirts of the past.  They have a place…but not in my closet.  These t-shirts are so soft and comfortable.  You will be excited when they come out the laundry! 2.  Soft Print:  Have you ever gotten a nice soft shirt, but it was ruined by heavy print?  Me too.  Not on this shirt!  As you run your hand over this shirt, you literally can’t feel the printing at all.  It’s so sweet. 3.  A Design You Want to Wear:  I am in the logo business.  But I don’t always want to have my name in everyone’s face.  This shirt has a message I am excited to get behind.   4.  Private Label:  The special sauce of this shirt is the Private Label.  The reality is, when you hand out a t-shirt that says Gildan, you promote Gildan.   Is that what you wanted?  Is that why you did this?  Of course not.  You wanted to build your brand.  Me too.  This shirt is private labeled as a Hasseman Marketing t-shirt.  It’s ours.  You could create your own too.  (Talk to us about that here).   5.  Branding:  And yes there is branding on the back.  The message is one people want to wear, and the logo on the back is more subtle.  We get our branding…just not so “in your face.” So like I said, I am fired up about these new shirts.  As a matter of fact I am wearing one as I write this.  I can’t wait to get them in the hands of our best clients, advocates and prospects.   When was the last time you were this excited about getting your company t-shirts?  More importantly, isn’t it time you were? Make sure you never miss an update!  It’s time to sign up for the VIP newsletter here.  Oh…and if you want to create a campaign you and your team are excited about, you can start by shopping online here.    

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.