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Better Merch…Better Marketing: Q4 Trends in Branded Merch

It’s hard to believe we’re already talking about Q4, but here we are—and this week’s episode of Better Merch…Better Marketing is packed with timely insights. From industry events to seasonal trends, Kirby and Jade share lessons, stories, and strategies to help you...

5 Lessons from TARGET for Talent

Attracting and keeping great employees has become one of the biggest challenges for organizations today. And while most leaders think about HR and marketing as two completely separate functions, the truth is that they’re deeply connected. That’s one of the key ideas...

Better Merch…Better Marketing: Perfect Pairings

We’re back with a brand-new episode of Better Merch…Better Marketing, and this week Jade Crider and Kirby Hasseman dive into some fun, lighthearted, and even inspiring conversations. The theme? Perfect Pairings. From TV and merch combos to book launches and golf...