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Better Merch…Better Marketing: Sydney Sweeney Marketing

Welcome back to another episode of Better Merch...Better Marketing with Kirby Hasseman and Jade Crider! This week’s conversation covers everything from celebrity controversy and year-end gift planning to nostalgic sequels and sunflower fields. As always, it’s a mix of...

10 Tactics That Will Help You in Any Business (and Life)

No matter what industry you’re in or what stage of your career you’re at, there are certain skills and habits that separate good from great. These are the traits that move the needle in any business—whether you’re building a brand, leading a team, or simply trying to...

Better Merch…Better Marketing: Kicking Off Season 2!

We’re back! After wrapping up Season 1, Jade Crider and Kirby Hasseman are kicking off Season 2 of Better Merch…Better Marketing with fresh stories, lessons learned, and a few laughs along the way. From big life changes to bold PR moves, this episode is full of...