Blog
Better Merch…Better Marketing: AI Glasses and Aldi Bags
Season 2 of Better Merch…Better Marketing is rolling along, and this week Kirby and Jade are back LIVE in the Hasseman Marketing office for a lively conversation about tech, retail, events, and of course, branded merch. From futuristic glasses to giant grocery bags,...
Thirsty Thursday – The Return of Jade “Cider!”
It’s time for another round of Thirsty Thursday! This week was a special one because Jade is officially back in the office (for the Customer show), which meant the full crew—Jade, Briar, and Kirby—was together again. And in true Thirsty Thursday fashion, we celebrated...
Better Merch…Better Marketing: Rebrands and Rising Stars
This week’s episode of Better Merch…Better Marketing was packed with inspiration, recognition, and a few behind-the-scenes updates. Jade Crider and Kirby Hasseman covered everything from superhero rebrands to the final countdown for Hasseman Marketing’s big customer...





