Lessons from DMJ: The industry is like one big family

Quinn Bui, a rising star in the industry and the national sales manager for Rupt, is the focus of this article. His journey from running his own multi-line business to joining Rupt, a company set to disrupt the industry with its unique features, is a tale of ambition, innovation, and community. Bui’s experience with van life and his insights into work-life balance also offer a unique perspective on the lifestyle of a sales rep in the industry.

Quinn’s story is not just about his professional journey, but also about the industry as a whole. He speaks of it as a big family, a community excited about Rupt’s products and supportive of their mission. This article will delve into Quinn’s transition to Rupt, the company’s unique features and the industry’s response, as well as Quinn’s personal experience with van life and work-life balance.

Transition to Rupt

Quinn Bui’s journey to Rupt began when he was running his own multi-line business in December. A phone call from Jason Lucash about a new opportunity at Rupt set the wheels in motion. Intrigued by the prospect, Quinn decided to join Rupt as their national sales manager, a decision that marked a significant transition in his career.

His move to Rupt was not just a career shift, but also a chance to be part of a company that was set to disrupt the industry. Quinn’s experience and expertise were instrumental in shaping Rupt’s vision and strategies, making his transition to the company a significant milestone in his professional journey.

About Rupt

Rupt is a company that aims to disrupt the industry with its unique features. They offer one-piece minimum orders, full-color capabilities, and a 48-hour turn time, setting them apart from their competitors. Their operations are spread across three different locations, ensuring efficient and timely delivery of their products.

But what truly sets Rupt apart is their commitment to sustainability. The company is carbon neutral and uses recycled materials for its products. This not only reduces their environmental footprint but also appeals to a growing consumer base that values sustainable and eco-friendly products.

Excitement in the Industry

The industry has responded positively to Rupt’s innovative approach. Quinn describes the industry as one big family, a community that is interested in what Rupt is doing and supportive of its mission. This sense of camaraderie and collaboration is a testament to the industry’s openness to innovation and change.

The excitement about Rupt’s products is palpable. Their unique features and commitment to sustainability have caught the attention of many in the industry, leading to collaborations and partnerships that further Rupt’s mission. This positive response is a testament to the industry’s readiness for disruption and change.

Van Life and Work-Life Balance

Quinn’s experience with van life offers a unique perspective on work-life balance. He had been living the van life while running his own business and continues to do so while working for Rupt. This lifestyle, he says, has improved his work-life balance, offering him the flexibility and freedom that a traditional office setting might not provide.

As a sales rep, Quinn’s van life has also allowed him to be closer to his clients and understand their needs better. His unique lifestyle has not only improved his work-life balance but also made him a more effective and empathetic sales rep, further enhancing his role at Rupt.


Quinn Bui’s journey with Rupt is a testament to the company’s innovative approach and the industry’s readiness for change. He invites people to learn more about Rupt on their website or by reaching out to him for a virtual presentation. His story is a reminder of the power of innovation, community, and a balanced lifestyle in shaping a successful career in the industry.

Thanks for learning from the latest “Lessons from DMJ” with Quinn Bui.  You can find all of the content we create on our blog page here.  And if you want to create a marketing campaign that truly Hits The TARGET, check our FREE TARGET Marketing Playbook here.


Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.