The Nightmare on Merch Street

Twas the 4th Quarter of 2020, and like the rest of the year,

The time was filled with uncertainty, frustration, and fear.

Some people were masked up and trying to stay safe

But we all want to get back to life before riding the COVD wave.

And OH the election, the division it creates!

It seems both parties are selling division and hate.

In the midst of this madness, our businesses have a great chance

To show our customers and team members, a grateful stance.

Sending Branded Merch, through the years, has been a part of the map

That help companies all over bridge the appreciation gap.

But there’s a catch in 2020 all you leaders and friends.

It’s going to be harder this year, for branded merchandise to send.

More people than ever are working from home.

So each box of goodness, you will need to send to them, and them alone.

In addition, the Post office, UPS and Fed Ex

Are saying they are running out of delivery muscles to flex.

So what does this mean, and the question is “How?”

Can we show our appreciation in a world that is so crazy now?

While Santa won’t fly in with reindeers to save the proverbial day

We are working very hard to help you find a real way.

So if you want a simple solution, where are the charges are “all in,”

Then you can click on this shop to find options, or simply call in.

But one simple truth (or advice) from this friend.

If you want to order gifts, don’t wait for this year to end.

So click an email, send a text, pick up the phone, or go online to shop.

But let’s take care of our customers and teams and hope this madness will stop!

This little poem I am calling “The Nightmare on Merch Street” is just a light hearted attempt to share some important information.  As we said in this blog, this year has been a tough one.  We need to show our appreciation more than ever.  But it’s a tough time to do it…that’s for sure.  So if you are planning to order your appreciation gifts, this is NOT the year to wait to the last minute.  Otherwise, you might be facing your own Nightmare on Merch Street!

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.