The Word of the Week is PiggyBack!

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5 Oct, 2016
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Kirby Hasseman

The Word of the Week is “PiggyBack!”  In this video, Kirby discusses how it’s important to be aware of what makes a person impressive and to follow that. When people take the time to analyze where they want their career to go, guidelines might easily present themselves. It is a fantastic idea to find people in your chosen field that you might study in depth. In order to do this, figure out what made them successful in the first place. Don’t just copy, but PiggyBack! Follow them in your own way and style. Narrow down what actions and ideas helped to form their career. Examine their tactics and eventual outcomes, and try to find a way to add them into your life.. Also look at how they grow their mind – what is the source of inspiration for all of their ideas? Try to achieve a deeper understanding of their thought processes. Take a good look at what they choose to read, and start reading that stuff yourself. This will afford you an intimate look into what they might have been thinking. Overall, don’t stop your own life to follow carbon copies of their life. Just examine how they go about their business and find certain aspects that you could benefit from by plugging these tactics into your life. Just pick a few habits that will make your more competitive or strengthen your work ethic.   So, find a couple of people you admire to PiggyBack in order to strengthen your marketability! Want to keep up all the time?  Make sure to join our VIP List!  Our VIP’s get an email with the latest content…and other special offers as well.  Join here.    

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.