1 Thing Holding You Back From Your Goals

Tis the season!  What season?  The holidays?  Well, sure.  But this time of year is Goal-setting season!

It’s that time of year that many people sit down and take a hopeful look to the New Year.  I am a big believer in goal setting, so I encourage that.  As a matter of fact, I ask that all of my team do the same.   But there is one common mistake I see people making that (I think) is holding them back.

They don’t write them down.

Many people will tell you they have goals.  Studies will tell you that writing them down has impressive results.  But again and again, I run into people that do no write them down.   Why not? I could rack it up to laziness.  They just don’t want to take the time.  Maybe. I could say it is a lack of belief.  They just don’t believe the studies that tell you it works.

That could be it…but I don’t think so.

I think the reason people don’t write their goals and dreams down is one simple reason.   They are afraid to fail.   Once you write your goal down, then it’s out there.  Once you get specific, there is a chance it might not work.  Once you share it with someone, you might embarrass yourself.  I think it’s that simple fact that is holding people back from writing down (and sharing) their goals.   And when you don’t write down your goals, it holds you back from accomplishing them.

So let’s address that quickly.

First things first, big goals are not Pass/Fail.  I talk about that here.    You can set a goal that stretches you.  You have to give yourself permission to dream a bit.   In addition, when you write down your goal (and you get specific), you can start to think about “how.”  How will you get there?  What steps do you need to take?  What are you going to DO to get there?  These little steps are what will take you to your dream. So let’s start today and write down your goals.

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Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.