5 Business Lessons from Delivering #MarketingJoy!

 Each week on Delivering Marketing Joy, I get the chance to interview fantastic leaders, entrepreneurs, authors and thought leaders on the best way to grow and run an organization.  What started as an interesting way for me to be able to create great content, has become a weekly class for me to attend.  I have learned so much from listening to these leaders.  While your best bet to get the most from this #MarketingJoy class is to subscribe to the channel here or to sign up for our VIP list, let me give you some of the most recent lessons I have taken away from Delivering Marketing Joy! Customer Service Drives Sales:  In one of the most recent episodes, I had the chance to chat with Ray Jimenez about his sales philosophy.  Ray says sales is constantly driven by customer service.  If you want to have long-term success in sales, you better take great care of the customer.  Listen more here. Be Authentic: and Know Your Audience:  It was hard to pick one lesson from this special episode with Bill Petrie and Dana Zezzo.  As I have said before, this was like a Master’s class on sales and social.  But Dana and Bill remind us to be authentic, but to know our audience in order to be super efficient in sales.  Watch the full show here! Own Your Media:  One of my favorite new episodes included Joe Pulizzi.  He is the King of Content Marketing and he reminds us that we need to have a process in place to actually get our leads to give us their information.  If we have Facebook friends, Facebook owns them.  Joe goes into more in the full episode here! Make an Impact and Grow:  Danny Rosin and I talk about the way to grow your business is in the “right way” here.  Danny tells us that he envisions Philanthropy will become the new “marketing done right.”  Through making an impact, we can grow our business too.  Learn more here. Listen to Your Customers To Drive Business:  On this episode of Delivering Marketing Joy I talked with author and entrepreneur Tim Fargo.  He told us how his newest venture TweetJukebox took off because he had an idea, then listened to his customers tell him how to change it!  Here is the full episode. And these are just 5 great lessons from 6 great leaders.  Please subscribe here if you never want to miss an episode.  Or you can join our VIP list here so you get into the inner content circle!  Let’s grow together!

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.