The Voices In Your Head

  It’s hard to keep track.  In today’s cacophonous echo chamber of content and constant “news,” it’s hard to know what to listen to.  It’s hard to know what is worth clicking on.  So many of us default to the the latest trending topic or soundbite.  It’s understandable, but it’s reactionary.  I think it’s more important than ever to be intentional about the voices we allow into our head (on a regular basis).  Just like we become more like the 5 people we hang out with the most, we start to parrot ideas we hear on a regular basis.  So here are some voices that I seek out as I try to “fill my head with good ideas and thoughts.” Jeff Haden:  If you are in sales or an entrepreneur and you are not reading Jeff Haden already, check him out now.  He is a leading contributor for LinkedIn and  He is a really good writer (and a good dude).  Every time I see something that he has posted, I read it.  Here is the latest. Bill Petrie:  This one is a little self-serving since Bill and I collaborate a lot.  But his Monday blog posts are great.  Bill is a veteran of the Promo Industry and understands the idea that we are all “media companies.”  Read his latest piece here. Gary Vaynerchuk:  If you have not seen or heard of Gary, I am surprised.  But he is a huge motivator for me.  I can’t listen to all of his content (I have other stuff to do!) but it seems I get a nugget each time when I do.  He is direct and foul-mouthed and awesome.  He is best on Youtube and you can find that here. Bobby Lehew:  If you are wanting thoughtful insights and wonderful interviewing, you need to listen to Skucast with Bobby Lehew.  Bobby is with Commonsku and is their Chief Content Creator.  He also often gets to interview Mark Graham…and you just won’t find two brighter minds in the Promo Industry.  Listen to an example of Skucast here. Seth Godin:  One of the leading minds in marketing, Seth Godin is a true thought leader.  Want motivation and education every day?  You need to read his blog.  Yes he posts every day.  I am also super proud to have had the chance to have him on Episode 100 of Delivering Marketing Joy! John Lee Dumas:  I would be lying if I said I listened to all of his podcasts.  That’s because JLD interviews a new entrepreneur EVERY SINGLE DAY!  John is an inspiration on how to build an entire business around content.  He is also a great person to help you blow your “don’t have time excuses!”  Check his site out here. There are MANY other great content creators I read, watch and listen to…but this is a good start.  Who have I forgotten?  What other great content creators are out there that we should listen to?  Let us know! And if you never want to miss our content, sign up for our VIP list!  Each week we make sure you see our latest content and get some special offers too. 

Written by: Kirby Hasseman

Kirby Hasseman is the CEO of Hasseman Marketing & Communications. Kirby hosts a weekly Web show called Delivering Marketing Joy where he interviews business leaders from around the country. Kirby has published four books. His most recent is “Fan of Happy.” His book, called "Delivering Marketing Joy" is about doing “promo right” and is perfect for people in the industry and customers. He also wrote “Think Big For Small Business” and “Give Your Way to Success. All are available on Amazon.