by Kirby Hasseman
Here are some questions to consider today. 1. What do you really want to do?2. What are you doing today to get there? Most people give up what they really want, for what they want “right now.” So you want to be in shape, be healthy and six pack abs. That’s what you really want. But “right now” you want to hit snooze on the alarm clock and sleep in. You really want to have a successful business and get to see your kids. But “right now” you want to play fantasy football. Now back to the questions. What do you really want to do? What are you doing today to get there? It is REALLY easy to get off track. The life you have can often get in the way of the life you want. As I say all of the time, most of the time the answer is simple. But “simple” is not the same as “easy.” So how do you stay on track? I recommend getting people in your life that help you. Don’t get me wrong. If you want something to improve or change in your life, it’s your responsibility to make it happen. But there is nothing wrong with surrounding yourself with people that would help. It’s a lot like building an organization. You are the CEO of YOU. What members do you want on your team that will help you stay on track? Do you need someone to be a drill sergeant? Some people do. Occasionally they need reminded that they need to “put in the work” if they want the results. Do you need an encourager? When you are trying new things, you will likely face some moments of failure. Remember, if it was easy, everyone would do it. Sometimes you need that person to tell you how awesome you are. Do you need a Jimminy Cricket? If you are like me, sometimes you need someone to remind you why you are doing the work. “It’s time to go home. You need to see your family.” This will help you stay in balance so you can perform your best work. No matter what type of person you need to surround yourself with (and often it’s all of these), get them on the team. That will allow you to get back out there and start focusing on two very important questions… 1. What do you really want to do?2. What are you doing today to get there?
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by Kirby Hasseman
We are starting a new Weekly Wrap Up blog. This is the place where you can find all of the content we created in just one week. We believe we are a leader in content creation at HMC…and we want to give it to you in one place. Here is what we’ve learned at Hasseman Marketing this week! We were introduced to 3 Awesome New Products for the Fourth Quarter. It’s hard to believe it, but the kids are going back to school and the 4th quarter is just around the corner. This is the time to say “thank you” to employees, customers and other contributors to your organization’s success. Check out these cool items to make sure you know about the latest.
We have discovered the 5 Top Apparel Pieces for Women. Sometimes ladies apparel gets lost in the corporate world. So how do you find things that ladies would like to wear, and have a corporate look you are excited about? Check out these 5 pieces to start.

Delivering Marketing Joy: Each week Kirby gets the chance to chat with some of the most innovative people in business on Delivering Marketing Joy. This time Kirby talks with Best-Selling author and Content Marketing leader Joe Pulizzi. They discuss why you need to be more patient, changes coming down the pike for marketing, and why you should have an event! Watch this one here. unScripted Podcast: Another weekly piece of content is the unScripted podcast. Bill Petrie and Kirby talk about all things marketing and promo. There are no scheduled topics, no agenda, but there are some laughs…and plenty of insight on unScripted. Listen here on PromoCorner. Jeff’s Pick: As you can see, we believe in consistency at Hasseman Marketing. Jeff takes time each week to dig into a product that “he thinks you should know about.” Jeff’s Weekly Pick this week is The Customizable Powerbank
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by Kirby Hasseman
Ok ladies you know how it is shopping nowadays….sometimes I would rather have a root canal than go shopping for myself! Well, here are five apparel pieces that every female should have in her closet. Make a statement with your brand on this classic with a modern feel garment. The Yerba Knit Quarter Zip displays style and features a moisture wicking finish, exposed contrast reverse col zipper and contrast inner collar.100% polyester heather textured knit with wicking finish.Sizes XS-2X Available colors River Blue Heather/River Blue, Smoke Heather/Smoke
Devon & Jones Perfect Fit Mélange Velvet Fleece Hooded Full Zip Jacket features inside storm placket, center front reverse coil zipper with autolock slider and reflective toggle. Left arm pocket with reverse coil zipper, and the best of all always flattering Perfect fit. 100% polyester anti-pill mélange velvet fleece. Sizes XS-3X. Available colors charity pink heather, dark teal heather, dark gray heather
Ladies Open Front Cardigan has a flattering silhouette with a smooth and easy drape. Soft and delicate this sweater compliments any outfit.Perfect for the office or out on the town.Full fashioned sleeves, hemmed cuff, and hemmed bottom.Sizes XS-3X Available colors Navy, Black, Cream, Gray Heather, Mocha Heather, Grape Heather, Cabernet, Smoke Heather
With its ¾ sleeves and unique sleeve tabs, you’ll fall in love with this innovative OGIIO Henley. 100% poly interlock with stay cool wicking technology. OGIO heat transfer label for tag free comfort. Sizes XS-4X Available colors Blacktop, Blue Indigo, Diesel Gray, Purple Luxe, Torque Teal
Designed to handle the curves, the Glam has a contoured fit and unique open hem cuffs with O debossed metal snaps. Self-fabric collar, OGIO jacquard neck tape. OGIO badge at hem. Sizes XS-4X. Available colors Blacktop, Blueprint, Pink Crush, Signal Red, Voltage Blue
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by Kirby Hasseman
It’s always good for us when our supplier partners come to town! First, we work with the best in the business, so it’s just good to see them. But most importantly, they bring us the latest and greatest new products, decoration techniques and more. This makes it good for you, because we can show you the latest and greatest. This past week we had the chance to catch up with Brian Debottis, from Starline. Starline has a great line of quality products that are perfect for your best customers or employees. And since 4th quarter is right around the corner, we selected just a few that you should check out! 12 oz Urban Peak 3 in 1 Insulator: This is a must see item. The vacuum sealed piece will not only keep your beverages at an optimal drinking level, but it can also hold a can as well. And with their special (patented) design, you will not lose your lid. Again, you have to see this item to appreciate it. Let us know if you need a sample! Click here to check out colors and details. RoxBox™ Newport Bluetooth® Speaker Wood: Everyone likes a nice bluetooth speaker. They are functional and fun and tie your brand to your customer’s phone, This new style has an executive look and is ready for sound on the go. And with a low minimum, these are great for executive or board gifts for those you really want to thank. Click here for more details. Urban Peak Gift Set: This is the item that produces the “Wow!” The Urban Peak Gift set includes a super functional cooler bag, the 12 oz 3-in-1 Insulator, 20 oz Vacuum Tumbler, and the 30 oz Vacuum Tumbler! This is a whole lot of “awesome” in one place. If you want to make a lasting impression, this gift set will definitely turn some heads. If you want to see these items up close and personal, let us know. You can also come to our Hasseman Marketing Trade Show coming up on Thursday October 12 (details and sign up here).
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by Kirby Hasseman
Other people’s problems often seem easy to solve. But when grappling with our own, many of us struggle. Studies tell us that phenomenon is because “other people’s problems” seem more like a puzzle to solve. It’s not too personal. So we can look at it and see a solution. But as you know, seeing a solution is not the solution. Most of us know what we should do. Or at least, we know “the next thing” we should do. We have an idea of how to solve the puzzle. Or we have friends and family that can advise us on how to do it. We know what we should do. We know what we can do. But what WILL you do? It’s why one of my favorite quotes is “The greatest distance in the world is the distance between “I know” and “I do.” Other people can help you create a plan. But only you can “want it.” Only you can decide. Only you can make it happen. Figure out the next thing. Go. Do. Today.
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