by Kirby Hasseman

Kirby Hasseman, the owner of Hasseman Marketing, was recently named one of 10 “Rising Stars” in the Promotional Products Industry. Hasseman received recognition at a reception in Nashville at the opening of the PPAI North American Leadership Conference.
Since PPB launched the program in 2010, it has become one of the most sought-after honors in the industry.
“This year’s PPB Rising Stars are quite an impressive group,” says PPB Editor Tina Berres Filipski. “It’s exciting to see what these individuals have accomplished in their short time in the industry and refreshing to see the skills and initiatives they are bringing to it. These are the most watchable young pros in the industry and we are delighted to spotlight them at this point in their careers.” “It’s such a huge honor to be recognized in the Promotional Products industry,” says Hasseman. “And it’s great to a part of such a dynamic group.” All 10 were on hand to enjoy the celebration in their honor including:
Jill Albers, executive director of global sales, Shumsky
Kirby Hasseman, owner, Hasseman Marketing & Communications
Jessica Hutwelker, MAS, account manager, Sunrise Identity
Andrea Jaeckels, MAS, training and project coordinator, AIA Corporation
Ray Jimenez, national sales manager, Pacific Western Sales
Michael Marias, director of sales—Midwest Region, Hit Promotional Products
Ashley McCune, vice president of marketing and communications, Facilis Group
Sasha Pirrie, vice president of sales, western region, Logomark
Adam Taylor, vice president of development, Essent Corporation
Megan Zezzo, outside national account rep, Jetline
Hasseman was recognized for making an impact in the industry through content creation and education. Hasseman wrote the book Delivering Marketing Joy and has created a web show with the same name where he interviews business leaders around the world. More details on the award and individual profiles will be featured in the PPB magazine in the September issue.
by Kirby Hasseman
Here is an easy way to keep up with all of the content that Hasseman Marketing is putting out. Let us know what you think! Weekly Word: Every week we knock out a tip to help you be more productive, successful and happy. This week we ask you how you DEFINE yourself. 7 Products for Sales Meetings: If you have ever had to plan a sales meeting (or any meeting for that matter) this one is for you. Here are 7 products that will help you make sure you hit this meeting out of the park! 8 Tips for Trade Show Success: When you have a trade show, are you prepared? Do you have a plan? Check out this quick 8 step plan to make sure you have your bases covered. Delivering Marketing Joy: On this Episode of Delivering Marketing Joy we talk with Larry Cohen. Larry explains why culture REALLY matters…and more. Drop the Jealousy: In this short blog post, you get a glimpse into why the most successful people are not the most jealous. If you want to be more successful (and more happy) Drop the Jealousy! Customer Appreciation Show: It’s hard to believe it, but the time is getting closer. The Hasseman Marketing Customer Appreciation Show is Thursday October 15 from Noon to 5pm. We would LOVE to have you there! Please register here! So that was Last Week at Hasseman Marketing! More to come…stay tuned!
by Kirby Hasseman
It’s been a busy summer for us at Hasseman Marketing! Not only have we worked hard to help our clients continue to grow, but we have continued the hustle on content! The goal is to provide YOU with value. So please let us know how we are doing. We have also started to add more media to the home page of our site…check that out here! Here is what we were able to knock out last week! 6 Promo Products Every Entrepreneur Should Know About: We are really excited about this one because we know how hard it is to keep up with everything! Entrepreneurs have a tough time balancing it all. But you do want your organization to stand out. We can help. These 6 items are both the foundation…and the sizzle. You can check them out here. Weekly Word: Yep…we crank these out every week. This week Kirby reminds you that if you want to try anything new, you have to be willing to FAIL. Want to Make a Difference? Most of us would love to have an impact on the the world. We would love to help people. How do we do it? It’s actually quite simple. Start by being kind. Delivering Marketing Joy: This is one of our favorite pieces every week (it’s hard to believe we have done over 40 of these!). We interview a business leader, marketer, author or coach each week. Though this is a bit of a longer format, it’s worth taking the time each week. This week we talk with Dallas Hardcastle about success and mission. Watch this one here. What is Vector Art? Have you ever had someone tell you your artwork or logo was not good enough to print? They might have told you that you needed “vector” artwork. What the hell is that? We can help. Here is an explanation of what (and why) vector artwork is. Bonus: This is an older post but we put to our new blog this week so I will share again. If you run an organization that has employees or customers, you need to show appreciation. It’s more important than you might think. Read here why Recognition is the KEY to Success! That is the week that was in content at Hasseman Marketing. Enjoy…and let us know what you think!