by Kirby Hasseman
The American economy is driven (pun-intended) by the American Truck Driver! So it makes sense to show them some love.
So what can you do? Well other than listening to the Alabama Country Classic “Roll On,” you could consider giving the Truck Drivers helping your company go with some awesome and useful gifts. Here are a couple of cool ideas that they might just love!
Coleman 1/2 Gallon Insulated Jug: This is a classic insulated jug that is perfect for the soccer game…or long miles on the road. This is extremely functional and has a high perceived value. On a long hot day, this item can help your team stay cool on the road.
Viking Tumbler: For those long hours on the road, they will want their coffee hot. But when they get home, they want their beverage cold. Great news…this does both. This Vacuum Seal Tumbler is awesome and a great value to boot.
Pocket Work Flashlight: This item is small, but it’s mighty! This flashlight not only is easy to carry with you, but it also has a super bright light. It also has a powerful magnet so the trucker in your life can use both hands when needed. This is a powerful tool at a powerful value.
Roadster Sticky Pad: Think about safety and uselfulness. The Roadster provides both to the drivers in your life. The Roadster provides a safe place for phones, GPS, sunglasses and more…and it keeps them there. Great for life on the road. Click here for more.
12 Can Duffel Cooler: Great for the road, and any other time. The 12 Can Duffel Cooler is one of our favorites for any occasion. Great quality and the perfect size for drinks and a big lunch on the road. This is a winner for many miles ahead.
LED Roadside Safey Light: Everyone you know can use a flashlight, but this one is perfect for that time on the road when things go wrong. There is a magnet on the end of the flashlight so you can place the light on the truck…and see what is going on! It even has a flashing light setting for extra safety! Click here for more details.
Clip It Vent Mount: We are all connected to our technology and this clip it vent mount keeps it within reach. The Clip It Vent Mount keeps the phone within reach in case of emergencies and allows for use for GPS and more. This is a great gift for the driver on the open road.
Need more? No problem. Let us know and we can hook you up! Make sure you say “thank you” in style to the Truck Driver (and team) in your life! Need more ideas, let us know! You can shop online here….or you can email us for more information.
As always, if you don’t want to miss any content or update or special, make sure to join our VIP list here.
by Kirby Hasseman
We all like to think we are good at saying “thank you” and giving praise. But it’s hard. We get wrapped up in day-to-day activities, and sometimes, it just gets away from us. But it’s so important to make sure people feel appreciated! Employees are more likely to stay where they feel appreciated…and so do customers. As a matter of fact, 69% of customers that leave you, say they leave you because of “perceived indifference.” That’s right, nearly 70% of your customers leave because they just don’t think you care! But how do you know you are saying “thank you” in a way that matters? Here are 3 tips to make the recognition (whether for employees or customers) stand out. Make It Personal: Whether it is your customer or your employee (or whoever) your people want to know the “thank you” really comes from you. If you are an employer, make your recognition public by making a big deal at a company meeting. If you want to thank a customer, take after one of my rock star customers McWane Ductile. They create custom awards (more on that in a moment) and get them in the hands of their sales team. Their sales team then takes the awards to personally present them to their best customers. They could mail them…but they choose to make it personal and get that one extra “touch.” Make it Custom: When you can, it’s amazing to create an award that is “just for them.” McWane wanted to create an award that recognized their top volume customers. So we worked together to create an award that incorporated their new branding AND called out the customer by name. This award was larger than life and really stood out to biggest customers. Make it Public: The final step in taking recognition to the next level is to make it public. McWane does this by creating an award that is perfect for public display. This has several benefits. First, it’s a constant reminder of the appreciation they want to show for their clients. And because it’s such a nice piece, it catches the customer’s eye on a regular basis. Second, it gives credibility to McWane’s customer! Anyone visiting them sees they are a big deal to be getting awards of this magnitude. Finally, it’s a nice marketing piece. Though this is not the purpose of the award, it creates a constant reminder of the relationship between McWane and their customer. It’s recognition done right. If you want more information on creating a custom recognition program, contact us here. If you want to shop online, feel free to click here to check out our site.
Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
Corporate gift giving can be tricky and sometimes it’s very difficult to find the perfect gift to remind a person that they matter. (Oh…and if you want to know why you should give this holiday season, read here). Luckily Hasseman Marketing has come up with 7 ideas to get you started early on that gift buying! These will help you “Deliver Marketing Joy” to your customers and employees this year! TERVIS TUMBLER: Tervis is a brand name in retail so your customer will see this as a high perceived value! With this Tumbler you get the selection of Embroidery, Enhanced Embroidery or Wrap Insert with this Tumbler. Customize it to fit your brand requirements by letting Tervis do you’re branding! Also you can personalize it for the person receiving the gift! Get your 16oz. Tumbler today!
BEEBOP BLUETOOTH HEADPHONES: Express your brand with Beebop’s comfortable over-the-ear cups and experience the full range audio spectrum while keeping your ears cozy. Sleek in design with portability in mind, Beebop Bluetooth headphones allow you to bee to your bop without sacrificing sound quality. The intergrated call handling functions with a built-in microphone lets you enjoy your day without the worry of missing phone calls or texts. Don’t stop, just Beebop. 
12-CAN CONVERTIBLE DUFFEL COOLER: This Fully insulated waterproof duffel is great for everyone. This duffel’s main compartment holds 12 can and is lined with removable multi-use functionality cooling layers. Great for any event! We love this item!
IBUPROFEN: Show everyone you care with this travel size container of Ibuprofen. This is both practical and easily reusable. Help people remember you each time they reach for pain relief — and be the brand that’s always there in the time of need. 
PLATINUM-Platinum Power Phone Accessory Kit: We all know people who could use this item! This is a great way to show them you care. Who doesn’t go everywhere with their phone in hand. People take care of these devices and would love to have this complete package. 
20oz. VIKING TUMBLER: New colors coming out for the month of September! This gift is a great way to say thank you! It comes with a double wall vacuum stainless steel tumbler with copper lining and press in lid. Keeps liquid hot for 5-1/2 hours and liquid cold for 24 hours! 
MEDIUM CUSTOM CHOCOLATE DELIGHTS GIFT BOX: Who doesn’t like chocolate? What a delicious ideas to let people know you care. Not only can your give the people what they want but these chocolates are large enough for a group or a deserving individual! You can also customize milk or dark chocolate! Holding 32 chocolate pieces can you can choose your theme to frame your logo! 
We hope that these 7 items give you some great inspiration to get started on your holiday gift giving hunt. Need more? Let us know. We can help you Deliver Marketing Joy this holiday season! But are you worried? Are you afraid you might mess up? We understand. So check out this Free Report on 5 Mistakes to Avoid when doing Corporate Gift Giving. Get it now! 
Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
“If you start me up. If you start me up, I’ll never stop!” The Rolling Stones. When you think of the roll the team at Hasseman Marketing is on when it comes to content, that quote from the Stones seems appropriate. We are working very hard to provide you with a ton of content, inspiration and value…each week. Let’s take a look at this week. Delivering Marketing Joy: It all started with the web show. This week Kirby talks with blogging expert Danette Gossett on how to build a brand…and the power of consistency. Totally worth the watch right here. The Perfect Promo: We started this segment last week where we introduced you to Phone Soap (learn more here). But this week Jeff Wickerham shows us the new Flip Bottle! You can read more here…and watch a cool video too! Check it out! Smile On Blog: And speaking of Jeff Wickerham, you NEED to check out his new blog. Jeff is blogging about his life, lessons and thoughts in his Smile On blog…every day! That’s right Jeff has made the committment to “put himself out there” each and every day. It’s impressive. Want to catch up? Of course you do! Here is a rapid fire list of links for it: Facebook Live
NBA All-Star Game…and Sales Anything Is Possible! All About the Benjamins Remember, this blog is every day…so mark it has a favorite and check back each day! Weekly Word: Each week we create a short video on personal development, sales and growth. This week we remind you that you should IGNORE that voice in your head that tells you you can’t. Watch here. DMJ Podcast: As you know by now, Kirby is creating a Delivering Marketing Joy (DMJ) Podcast each business day. Here is the list of topics from this week…you can listen in here or subscribe and listen anytime! They are available on iTunes too! You Are Media Company...you need to start acting like it. Try New Things…every once in a while we need to stretch ourselves to get to the next level. DMJ Interview with Danette Gossett…listen in on a great interview with an expert at branding and blogging! Put Good In...if you want to start your day off right, start by putting good in your brain first. Appreciation...today we discuss a statistic that should scare you…and how to fix it! So as you can see, there is plenty to learn and grow from here! Please take a few minutes and dig in. Let us know what you think! Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
In case you missed us, we want to catch up! The last couple of weeks have been full of travel, hustle and our Customer Appreciation Show! So we wanted to catch you up on the content we were able to crank out in the midst of all of that. So let’s get to it! Customer Show: We will have more on this soon, but just wanted to include a quick shout out to suppliers, employees, and customers that helped make this year’s show a success. What a great group we had. Thanks to all! Think For Yourself: With social media, it seems like its even easier to blindly follow. Here are 3 tips for thinking for yourself! DON’T Go With The Flow: We have all heard the saying “Go with the flow.” But Jeff Wickerham spends a little time explaining why you shouldn’t follow that advice. Check that out here. Weekly Word: Meeting customer expectations is just the basic. You have to do that today. But if you want to really create a strong company and loyal customers, you have to follow the Weekly Word…and Over-Deliver. Three R’s Of Business: You have likely heard of the Three R’s in School, right? Well this is something just as important…but different. If you want to create a strong business that will last, you need to follow the Three R’s…and you can find those right here! Be Intentional: Most people will tell you that they have goals. But when pressed on it, many people can’t tell you EXACTLY what they are. Can you? Here is a quick blog post to help you Be More Intentional with your goals. Delivering Marketing Joy: Be one of the first to discover this gem of an episode. This time Kirby talks with Marshall Atkinson about content, mentoring and more. You will want to know about the rule of 90-9-1…and what number you are! That episode is right here! Updated Reading List: Under the list of “Keeping up the hustle,” here is the updated reading list from Kirby on his way to reading 50 books this year. He is getting close. Check it out here. So that is your content update for last week or so. What do you think? Are you keeping up your hustle?
