by Kirby Hasseman
It’s a great week for content for us at Hasseman Marketing! We have a great group of diverse content that has been very popular…so now is a great time to catch up! Let’s Start with Delivering Marketing Joy! On this week’s episode we talk with Ray Jimenez from PWS. Ray is a Rising Star in the Promotional Products industry and is a customer service evangelist! Check out this episode here! Oh…and don’t forget to subscribe to the channel while you are there! 3 Mistakes When Shooting Video: So you know you should be doing some video marketing, but don’t know where to start. We get it. So our man Dustin Haywood gives you three things to avoid (and/or fix) in Video Marketing. Where Do You Spend Your Money: At Hasseman Marketing, we are always telling you that business is still about relationships (because it is). In this Medium post, Jeff Wickerham reminds us and tells us why he spends his money here he does. Weekly Word: This week Kirby reminds us that a good sales life is much more about Farming than Hunting. Are you out there planting seeds? Check out the Weekly Word here! 6 Quick Social Media Tips: If you have a new team member and you want to give them some insight on the Do’s and Don’t’s of Social Media, this might be a great place to start. Oh…and if you want a refresher, you should read it too! Building Your Business on Purpose: So many of us bear the cross that is “busy.” But in this LinkedIn post, Kirby Hasseman reminds us we need to be intentional. And when growing your business, you can also have a mission…and that helps too! Read more here. Oh, and share with anyone you think might need to read it! 🙂 The Early Hustle: If you have ever started something, you know the early work is what sets the foundation. But it is often the hard work that is not glamorous. Are you willing to do it? Read more here. First VLOG: We also had some fun with our first ever VLOG. What is that you might ask? Find out here and subscribe to the channel! So that wraps up just one week of content here at Hasseman Marketing! It’s a lot to keep up with for sure. But if you want to make sure you never miss a beat, sign up for our VIP LIST here. We want to help you grow!
by Kirby Hasseman
In case you missed us, we want to catch up! The last couple of weeks have been full of travel, hustle and our Customer Appreciation Show! So we wanted to catch you up on the content we were able to crank out in the midst of all of that. So let’s get to it! Customer Show: We will have more on this soon, but just wanted to include a quick shout out to suppliers, employees, and customers that helped make this year’s show a success. What a great group we had. Thanks to all! Think For Yourself: With social media, it seems like its even easier to blindly follow. Here are 3 tips for thinking for yourself! DON’T Go With The Flow: We have all heard the saying “Go with the flow.” But Jeff Wickerham spends a little time explaining why you shouldn’t follow that advice. Check that out here. Weekly Word: Meeting customer expectations is just the basic. You have to do that today. But if you want to really create a strong company and loyal customers, you have to follow the Weekly Word…and Over-Deliver. Three R’s Of Business: You have likely heard of the Three R’s in School, right? Well this is something just as important…but different. If you want to create a strong business that will last, you need to follow the Three R’s…and you can find those right here! Be Intentional: Most people will tell you that they have goals. But when pressed on it, many people can’t tell you EXACTLY what they are. Can you? Here is a quick blog post to help you Be More Intentional with your goals. Delivering Marketing Joy: Be one of the first to discover this gem of an episode. This time Kirby talks with Marshall Atkinson about content, mentoring and more. You will want to know about the rule of 90-9-1…and what number you are! That episode is right here! Updated Reading List: Under the list of “Keeping up the hustle,” here is the updated reading list from Kirby on his way to reading 50 books this year. He is getting close. Check it out here. So that is your content update for last week or so. What do you think? Are you keeping up your hustle?
by Kirby Hasseman
The end of September is nearly upon us…and it’s time to get serious about our 4th quarter plans! If you have not considered what you are doing for your year end gifts for clients, now is a good time to start. Reach out to your Hasseman Marketing team member for help, or start shopping online here. Oh…and don’t forget about our Customer Appreciation Show on Thursday October 15th from Noon to 5pm at Lake Park in Coshocton. It’s a perfect place to shop for some awesome promotion ideas. We have also been HARD at it creating content and value for you. So let’s get to that now! Let It Go: This is a tough one, but one that’s sure to improve your life. You get “wronged” on social media. Someone insults you. Let it go. Weekly Word: One plus one often equals more than two when you work with smart people to Collaborate. Learn more here. Add More Zip To Your Direct Mail: If you have ever done direct mail and you were not pleased with the ROI, this is the article for you. Here are some real ideas on improving the imact of your Direct Mail. Improve Fundraising with Promo: Do you run a Non-Profit? Are you involved in one? If so, then you want to improve your fundraising…right? Check out this article on how to improve your fundraising…with the SWAG! Delivering Marketing Joy: How about Episode 50? It’s hard to believe we have landed on Episode 50 of Delivering Marketing Joy, but here we are! This week we talk with David Shultz from Distributor Central about Collaboration, Partnerships…and more! 6 Products Beer Drinkers Will Love: Here is a fun blog that will show you some products that will reach the Beer Drinkers in your market…and your life. Check that out here! 5 Business Lessons from Jimmy Buffett: This is a fun one. If you like Jimmy Buffett, or you have admired his longevity or business mind, this is a fun article to check out. Here are tips from Jimmy’s career that you can apply to yours…check that out here. Just a reminder, come and see us on Thursday October 15th! It will be a great way for us to say “thank you.” It will also be a great way for you to see the latest and greatest products and services we have to offer! See you then!
by Kirby Hasseman
Are you ready? This week we threw a TON of content your way. As always, we hope you recieved your weekly dose of “marketing joy!” But just in case you missed some of it…here it is in one place! Add More ZIP to Your Direct Mail: If you have ever tried direct mail, or you do it all the time, this blog post (which is an excerpt from Delivering Marketing Joy) is a perfect way to take it to the the next level. Check that out here. Hasseman Hoedown: If you are reading this and you don’t know about the Customer Show coming up on Thursday October 15th, then let this be your heads up. If you do, this is your reminder! Please join us! For more details or to register, go here. Weekly Word: Yes we have a new one! This week we talk about creating a VISION for where you are going. By doing so, you improve (greatly) your chance of getting there. Want more? Go here for the short video. Delivering Marketing Joy: Maybe you understand that you need to create content, but you don’t know where to start. Maybe you don’t know what you want to create. Maybe you understand all of that…but want to create Content that matters. Check out this episode of Delivering Marketing Joy with Tina Filipski! 3 Ways to Control Email: We once read that the Inbox was a place to keep track of OTHER PEOPLE’S priorities. It can become a time suck. This week Jeff Wickerham takes a look at 3 tips to take back control of your inbox! Learn a New Language: Want a new challenge? Want to stimulate your brain to grow in new ways? Consider working to learn a new language! Point Out the Positive: We all know “that” person. The one that finds fault as if there is a reward for it. That negativity can weigh on you. So take the time to look for things that are positive or good in your life and point them out. It will change your perspective. Read more here. Smile. Breathe Deeply. Repeat: Okay so you finally got the opportunity to work on that big project. You are going to present. You got the chance…now what? Smile. Breathe Deeply. Repeat. FAST FIVE: This time we take a look at 5 Products that will help to make your next 5K race (or 10K, or Marathon) really stand out! Take a look at that here. So as you can see, it was a BUSY week at Hasseman Marketing. We hope you get a lot out of this…and it helps you grow! Let us know what you think. Now…we need to get working on next week! 🙂
by Kirby Hasseman
Here is the value and content you missed last week…all in one place. Let’s get started! Weekly Word: Yes we do it every week! Remember, 5 years from now you will be the same person, except for the books you read and the people you meet. It’s about what you INVEST in! Delivering Marketing Joy: This week we talk with Danny Rosin about giving back, making a difference and why trust is the currency of the new economy. This is a good one folks. Take the time and watch that here! Great SWAG for Under a Buck: This week we have a quick blog post about some fun promo items that are under a buck…and will add value. Check that out here. Fast Five: This is one of the most watched Fast Fives so far. Are your customers coffee drinkers? Statistics say that 54% of America is! Here are 5 products that will help you reach them! So that was Last Week! A little slower than usual from a content perspective. We were on the road! Watch for that to pick up this week!