by Kirby Hasseman
The Word of the Week is “Sample!” In this video, Kirby discusses how providing a sample will put you on the top of your game. With all the technology available today, companies are able to create great visual features to engage clients in a presentation. Although the visual aspect is important, it’s been found that hands-on touching of an item helps to sell it; besides, everyone likes to see what they are buying. Allowing someone to engage all of their senses to examine your product helps in the decision process. 
So don’t be nervous about reverting back to the old fashioned sales pitch, because that is what works. Hasseman Marketing provides samples of all their products when marketing. In fact, Hesseman has a whole room filled with samples that we enjoy pulling out for our clients so they can see what they are buying. Don’t be afraid to have faith in your own efforts and resources, (which we covered in last week’s Weekly Word). If you have the sample on hand, why wouldn’t you bring it? Often the final decision of whether a customer is willing to buy a product depends on their opportunity to touch and examine the product. Unfortunately, in many cases computer software can be used to manipulate items in appearance and quality. Allowing a customer to see the product offered often allays all fears. So go out and start selling more…and don’t forget to add a sample! Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
Trying to pick out the perfect gifts? Are you trying to find something that will show people how much you care? Unfortunately showing genuine appreciation can be difficult, especially if you are working within a budget. You might not be able to get all of your 1000+ employees a box a chocolates over $80 dollars each. We at Hasseman Marketing understand your dilemma. So we want to offer you this chance to find the perfect gift for under $10. With these wonderful items, no one will guess that you stayed within budget. Deliver a thoughtful gift that carries meaning and shows you where thinking of those who make your days a little brighter. IBOOST-EXEC – iBoost-Exec Engraved Mobile Charger with Gift Box: Help your clients stay connected! The most common way to lose connections is with a dead phone. Gift them this…A battery device that charges smartphones, MP3 players and more. Charges as quickly as 5 hours, when the charger runs low, simply plug it into the wall! Help them in their hour of need and they will remember you! 
20oz. Viking Tumbler: See the new colors coming out for the month of September! This gift is a great way to say thank you! This item features a double wall vacuum stainless steel tumbler with copper lining and press in lid. Keep liquid hot for 5-1/2 hours and cold for 24 hours!
Heavy Washed Chino & Mesh Back Cap: This fun gift will be great for all who appreciate a good hat. This allows them to sport your company’s logo at every event. This low profile five panel unstructured cap features heavy washed chino twill with washed mesh back. It comes with applique stripes on sides & back, heavy accent stitching and fabric strap with two piece Velcro. Available in different colors!
The Wedge Mobile Device Stand: Give their phones a comfy place to sit as your employees work at their desks. This Wedge Mobile Device Stand is a truly unique, fully customizable, and multi functional tech accessory that supports virtually all smartphones. The Wedge is a valuable addition to any desktop and provides daily usefulness as a functional mobile device stand and screen cleaner. Umbrellas F810 Gusto Vented Auto Open Folding Umbrella: There is nothing like getting rained on when coming into work. A lot of times it’s hard to be prepared for those rain clouds headed your way. So give your employees and clients something everyone will use. An umbrella is a great way to show you care, and anticipate their needs. So give your gift to keep them dry!
Weekender Duffel – Solids: Everyone can find a use for a duffel – they provide the prefect carrier option for those always on the move. This duffel has two zippered front pockets for accessories, along with a padded handle wrap and adjustable non-slip shoulder strap. A mesh pocket also holds a water bottle.
Want to give a great gift, but afraid you will make a mistake? We get it. So we created this Free Report on 5 Mistakes to Avoid when doing Corporate Gift Giving. Get it here! 
Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
So you are hosting an event, what is a sure fire ways get people to register early? Early bird registrations help in planning and saving money in the long run because of more accurate ordering of supplies, meals, etc. A knowledge of the numbers expected also decreases stress in planning for rooms, layouts and signage. Not having early bird registration makes you essentially work in the dark, and not knowing how many will be coming makes it impossible to plan accordingly. Obviously, the more individuals you can get to sign up ahead of the event, the simpler your day will be! But how? One of the best ways to do this is by offering a product as an incentive to register early for an event. This will increase your event’s registrations because of the perceived increase in value with the combination of the gift and the product. People will perceive that they will lose a bonus gift if they register later. This is an amazing motivator, and will ensure people take the time to sign up promptly. Nervous about making the decision of what promotional product will be best? Work with your promotional product consultant in order to choose your perfect item, and set the registration deadline so you have enough time to order the exact quantity and have the product on hand at check-in. This will allow you to please your clients that have taken the initiative to register for the gift. 
Check out some of these products to get an idea of what might be best for your event…. Cube Shape Portable Speakers, Full Color Digital: This speaker allows your guests to enjoy their favorite music wherever they want. The speaker comes with a full color digital imprint on all sides that allows the listener to remember who gave them this great gift! 
Mood Smart Wallet with Kick Stand: We have all been there – trying to watch something on our phone while doing something else, propping it against anything while trying to get the perfect angle on the screen. Now you can provide your early signers with the answer to this common problem! Put your logo on the kick stand itself. Let your company lend a hand! The kick stand comes in Green/Yellow, Orange/Yellow, Blue/White and Purple/Pink. So, everyone can get the color they want. 
Stone Paper Notebook: Everyone needs to jot down information to remember later. Provide them what they need with this great notebook that comes with your personalized logo. Help your customers to remember things in a moment. Let this gift remind them of you!
20 oz. Smushy Flexible Water Bottle: Who wouldn’t love this practical reusable water bottle? It can be easily stored because of its bendable plastic that allows it to fold and smush to fit anywhere. Its freezer friendly and is lightweight. Let this bottle be a refreshing reminder of your company.
Budget Blaster Power Bank: Help your clients stay connected! The most common way to lose connections is with a dead phone. Gift them this… a Grade A battery device that charges smartphones, MP3 players and more. When the charger runs low, simply plug it into the wall! Help them in their hour of need and they will remember you!
Want more ideas? No problem. Just let us know! Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
This year is the 15th anniversary of the attacks of September 11, 2001. Known today as simple 9/11 where many American lives were lost. This Sunday we honor the men and women who lost their lives. We at Hasseman Marketing want to encourage everyone to take time to respect the sacrifices these individuals made. Their loss should never be forgotten! 
Communities all over the country are remembering this day through events that bring people together. Discover what your town is doing for this important day! One of the ways that we have decided to make an impact is participating in the Columbus 9-11 Memorial Stair Climb. There is a sign up fee for everyone that takes part in the memorial. All proceeds go to benefiting the National Fallen Firefighters Foundation. 
In this stair climb we honor the FDNY firefighters, police, and EMS who selflessly gave their lives so that others might live on 9-11-2001. We will be climbing the same number of stairs they did in the Twin Towers. The building chosen for this year is the Chase Tower a 24 story building. To reach 110 flights, we will climb 5 times. Be sure to dress for a workout if your not a from a department! 
Being married to a firefighter I have witnessed firsthand the emotional strain that these losses take on family members. Firefighters and the public travel throughout Ohio to this event. Every Firefighter puts on their gear to finish the climb for those who will never make it back home to their families. 
Nothing moves me more than watching firefighters carrying more than 100 pounds of equipment walking up stairs with silent tears running down their faces. This opportunity is full of stirring moments that make you proud to be an American! I would recommend if you’re not doing anything yet, please join!
by Kirby Hasseman
You are busy. We understand. That is why we have this handy blog posts that give you a chance to catch up with all of our content from the Hasseman Marketing team in one place! Jump in…and Embrace the Hustle! HONOR AND REMEMBER AMERICA’S FALLEN Take the time to honor the fallen this weekend! Find out how today!
Which Tumbler is right for you? Where we discuss the different Tumblers we suggest you buy…pros and cons! Thanks to Jeff Wickerham for putting this one together. 
7 Spectacular Gift Ideas for Your Corporate Giving ! Corporate gift giving can be tricky and sometimes it’s very difficult to find the perfect gift to remind a person that they matter.
4 Lessons on how to Lose a Team Don’t miss this chance to improve! Check out how to not make these mistakes. 
Word of the Week “Bootstrap” In this video, Kirby discusses how you shouldn’t just rely on the newest and fanciest methods. 
Delivering Marketing Joy Episode 99 with Charity Gibson This week in Episode 99 of Delivering Marketing Joy!, Kirby Hasseman interviews Charity Gibson from Green Banana Social and Next Products. Charity is known as a disrupter, meaning she is always looking for a new way to do things.
That was Episode 99…and now we move on to Episode 100! Please get ready for your announcement about our guest for this big show! Don’t want to miss it? Please feel free to subscribe to the Youtube channel now!
Finally for the week, don’t forget the Weekly Podcast unScripted with Bill Petrie and Kirby Hasseman. Each week these two chat about all things Promo and other things going on in life. It’s fun and it’s right here. Listen now.
That wraps up this week’s look back at content created by the Hasseman Marketing team. Thank you so much for taking the time to check in. Don’t worry…we will keep it coming!
Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
by Kirby Hasseman
This week in Episode 99 of Delivering Marketing Joy!, Kirby Hasseman interviews Charity Gibson from Green Banana Social and Next Products. Charity is known as a disrupter, meaning she is always looking for a new way to do things. During the interview, she discusses changes that she sees coming in the next few years regarding the industry. Charity believes that e-commerce will rise along with retail driven products. Businesses need to work with suppliers in order to keep themselves relevant. The idea is to make its suppliers want to keep us in the chain, instead of selling directly to buyers. There will always be a need for commodity products. People who buy in bulk don’t want to spend that extra dollar for pointless frills. Charity warns that companies need to watch out for the changes coming so they can be prepared. Both Kirby and Charity agree that in business, you need to pick a lane. Find what you’re good at and stay there. In other words “Find your Niche!”In this Episode, Charity states that most people are doing social media correctly.
Charity considers that many people are not doing it wrong. She states that being authentic is critical in social media. She encourages everyone to be themselves; this is what comes naturally to those writing the posts. She upholds the conviction that “Not everyone needs to like it, just the right people.” When you go into Business you only need to attract certain people. During the interview Charity discuss what it is like to be part of Promo Kitchen. She loves being with everyone there because the atmosphere is so diverse. She believes that the ideas generated from Promo Kitchen are helping guide companies into the future. Having people from different skill levels helps new ideas flow. Finding different ways to aid the industry allows them to stay relevant, by looking at a problem from different angles. Want to keep up all the time? Make sure to join our VIP List! Our VIP’s get an email with the latest content…and other special offers as well. Join here.
