by Kirby Hasseman
It’s time for your weekly recap of all of the content and information we provided last week at Hasseman Marketing. Our hope is to give you all of this great info in one place. So if you only have time to check us out once…this is the post for you! 6 Products Realtors Need to Know About: If you are a realtor, you know it’s tough stand out in louder and louder landscape of competition. So how do you do it? Here are 6 Producs that can help. Oh…and these work for anyone is sales…so check it out. Congrats Kirby Hasseman: If you had not heard (and it’s not for lack of trying!) Kirby was recognized by PPAI as a Rising Star in our industry. “It’s kind of a big deal!” You can read more information here. Weekly Word: This week our Weekly Word is Cheer. You can check it out here. And remember to reach out and spread some cheer to someone who deserves it this week! Hashtag #Success: It’s always an honor to be featured in a magazine article! Several Promo Professionals (including Kirby) were interviewed in this piece on how to do Social Media right. Check it out! Delivering Marketing Joy: This week we talk with Stan Phelps on Delivering Marketing Joy. Stan is a marketer, entrepreneur and author and he tells us why happy employees translate into happier customers. Check that out here! Want to be Better? Play Up! On this blog post, we explore how to get better if you want to break through. Check out this short post now. 5 Great Gift Ideas for Truckers: September 13-19 is National Truck Drivers Appreciation Week. If you have a team of truckers but don’t know what to get them to say “thank you,” here are some fun ideas they will love. Our goal is to keep up the hustle and provide you with as much value as we can! Let us know how we can do more (or better). Now…back at it for next week! Hasseman Marketing is the leader in Delivering Marketing Joy!
by Kirby Hasseman
The American economy is driven (pun-intended) by the American Truck Driver! So it makes sense to show them some love. Well, great news! The American Trucking Association has recognized September 13-19th as National Truck Driver Appreciation Week. So what can you do? Well other than listening to the Alabama Country Classic “Roll On,” you could consider giving the Truck Drivers helping your company go with some awesome and useful gifts. Here are a couple of cool ideas that they might just love! Coleman 1/2 Gallon Insulated Jug: This is a classic insulated jug that is perfect for the soccer game…or long miles on the road. This is extremely functional and has a high perceived value. On a long hot day, this item can help your team stay cool on the road. Pocket Work Flashlight: This item is small, but it’s mighty! This flashlight not only is easy to carry with you, but it also has a super bright light. It also has a powerful magnet so the trucker in your life can use both hands when needed. This is a powerful tool at a powerful value. Roadster Sticky Pad: Think about safety and uselfulness. The Roadster provides both to the drivers in your life. The Roadster provides a safe place for phones, GPS, sunglasses and more…and it keeps them there. Great for life on the road. 12 Can Duffel Cooler: Great for the road, and any other time. The 12 Can Duffel Cooler is one of our favorites for any occasion. Great quality and the perfect size for drinks and a big lunch on the road. This is a winner for many miles ahead. LED Roadside Safey Light: Everyone you know can use a flashlight, but this one is perfect for that time on the road when things go wrong. There is a magnet on the end of the flashlight so you can place the light on the truck…and see what is going on! It even has a flashing light setting for extra safety! Bonus Ideas: There are so many more fun ideas! Two bonus ideas include this awesome Travel Mug that keeps coffee hot for hours AND this Vent Clip It that holds your cell phone right within reach. Need more? No problem. Let us know and we can hook you up! Make sure you say “thank you” in style to the Truck Driver (and team) in your life! 
by Kirby Hasseman
Kirby Hasseman, the owner of Hasseman Marketing, was recently named one of 10 “Rising Stars” in the Promotional Products Industry. Hasseman received recognition at a reception in Nashville at the opening of the PPAI North American Leadership Conference.
Since PPB launched the program in 2010, it has become one of the most sought-after honors in the industry.
“This year’s PPB Rising Stars are quite an impressive group,” says PPB Editor Tina Berres Filipski. “It’s exciting to see what these individuals have accomplished in their short time in the industry and refreshing to see the skills and initiatives they are bringing to it. These are the most watchable young pros in the industry and we are delighted to spotlight them at this point in their careers.” “It’s such a huge honor to be recognized in the Promotional Products industry,” says Hasseman. “And it’s great to a part of such a dynamic group.” All 10 were on hand to enjoy the celebration in their honor including:
Jill Albers, executive director of global sales, Shumsky
Kirby Hasseman, owner, Hasseman Marketing & Communications
Jessica Hutwelker, MAS, account manager, Sunrise Identity
Andrea Jaeckels, MAS, training and project coordinator, AIA Corporation
Ray Jimenez, national sales manager, Pacific Western Sales
Michael Marias, director of sales—Midwest Region, Hit Promotional Products
Ashley McCune, vice president of marketing and communications, Facilis Group
Sasha Pirrie, vice president of sales, western region, Logomark
Adam Taylor, vice president of development, Essent Corporation
Megan Zezzo, outside national account rep, Jetline
Hasseman was recognized for making an impact in the industry through content creation and education. Hasseman wrote the book Delivering Marketing Joy and has created a web show with the same name where he interviews business leaders around the world. More details on the award and individual profiles will be featured in the PPB magazine in the September issue.
by Kirby Hasseman
No one knows how the business world has changed and evolved more than a top-notch realtor. The Internet has certainly changed the way people search for homes and it’s harder and harder to stay ahead of the competition. But some things have not changed. The best realtors still are trusted advisors that create long-term relationships. The best of the best stay top of mind…all the time. We want to help! So here are a few great promotional products that will help you become (or stay) the Cream of the Crop! Utility Scissors: You might be thinking “what?” But this is a great utility item. These are nice scissors with a full color imprint available. And with a strong magnet on the back, they will always be where your customer needs them (and can see your logo!). 4 x 3 Sticky Note: These are a great low cost item that is extremely functional. You have the chance to imprint in full color (great for pictures of smiling faces) and 25 sheets of impression and impact. Umbrella: What is something that everyone needs but NO ONE wants to buy? An umbrella is a great promotional gift. And with a high perceived value, you get to look like a superstar…without breaking the bank. Razor Sign: Want to make sure your Open House is well attended? Then make sure everyone knows about it! Here is a cool sign that is sure to grab attention. Mystique Coffee Mug: Yes…everyone has a coffee mug. But this one is different. With the Mystique Coffee Mug you have one message, and then when the coffee is poured in, the message changes! So a sign can go from “For Sale” to “Sold!” Custom Wine: Want a closing gift that is sure to wow! Check out this custom Wine Bottle! This includes an amazing full color laser engraving that is beautiful. This is one closing gift that is sure to leave a lasting impression! We know that being a top notch realtor is hard work. But a few of these items will help you stand out from the crowd…and at the top of your clients mind!
by Kirby Hasseman
You have a sales meeting coming up and you want to make it snap! We have all been to meetings, and sometimes it’s the little extras that make the event “extra-special.” So here are a few things to consider when planning your next sales meeting. Signage: Nothing can ruin the experience like your team not knowing where to go! Make sure your guests are not only greeted, but done so with the perfect branding. You can use these Economy Retractors to help along the way. These are a great low cost way to start the day off on the right foot! 3 Ring Binder: With most sales meetings, you need your sales team to gather a ton of information. You need them to get literature and be able to take notes. This 3 Ring Binder is perfect for just that. It’s also nice enough that they might actually use it after that event! Writing Instrument: So many times this is where meeting planners go super cheap. If you want your team to actually write notes at the event, give them a writing instrument that doesn’t stink! (Anyone that has ever been to a meeting, can I get an “amen?”). Here is one that will write well and not break the bank. Phone Chargers: If you want to be a total rock star, all you have to do is provide a charger to someone who left theirs at home! And here’s the thing, even if you didn’t forget yours, you can always use another one. Here is a cool kit that takes care of everything for the meeting! USB Drives: So often at an event like this, we are sending our team home with a ton of information. A USB drive is a great way to put it all in one place! Tote Bag: At some point, you are going to need a convenient way to transport all of your SWAG! A nice tote bag is always functional. Here is a nice one that might fit the bill. Tumbler: One of the challenges with Drinkware is that not everyone drinks the same thing. Some folks like water, some soda, some coffee. We get it. So here is a really nice tumbler that works for all. This Shelby Tumbler also has a life time guarantee and is Made in the USA! So that’s a good start. Obviously other items can be shaped by location and theme, but this list will get you started on the right foot! Let us know if we can help you knock this meeting out of the park! 
