by Kirby Hasseman
I don’t know about your, but I have good days and bad days. Sometimes during the past few weeks, I have been calm and grateful for the opportunity to stay at home, safe with my family. Then on other days, I run as fast as I can through the front door of my house (leaving a Kirby-sized hole in it).
Some days I am the voice of reason saying ” We are doing great! There is a light at the end of the tunnel.” And then other times, I am the one that is near tears saying “Oh my God! When will this end? I miss eating out!”
During the times of stress and internal turmoil, I have come up with a few techniques that have helped get my mind right. They are not fool proof. But I do find they help me. So here are 5 techniques for curing the Quarantine blahs.
Create A Revised Routine
Despite the fact that many of us are either working from home, or not working at all, I think routines are still incredibly important. During normal times, I have a very specific routine to help keep me productive (I talk about that here). Now that things are different, I still have my routine, but I have modified it so I can have a bit more freedom…but still stay on track. On many days, I get up a bit later. I watch a different morning show while I am on the treadmill. Little things, sure. But if you get rid of your routine completely, it can hijack your sense of purpose.
Have A Purpose Each Day
That leads nicely to, have a small purpose each day. This does not have to equate to your purpose in life. It can be small. Your purpose for today might be simple. But it gives you something to do for the day. I think we often think we want “nothing” to do all day. But this is what (I think) is creating the blah we are trying to escape. Create a little goal each day. You can spend an hour working to learn a language, write a blog, create a video, or choreograph a family dance. Whatever your purpose or goal is, it can help you stay up and look forward to the new day.
Exercise
Keep this simple my friends. This does not mean you need to start a new Beachbody workout. Just take the time to get your blood flowing. Exercise helps to reduce stress, increase brain function, and makes you feel better. It can be as simple as a short run or a walk. Don’t overthink this. Get your blood pumping each day. You will thank me.
BE A Friend
During times of stress, we often look for people to be good friends to us. It’s great when that happens, but it’s not in our control. Instead, take a bit of time to BE a good friend to someone. It might not get returned. Not everyone will be a good friend back. It’s okay. Make a phone call to check in. Send a text or an email. Do something nice for your neighbor. Most people will appreciate it…and the world will be better for it.
Meditate or Prayer
One of the tough things about times like this is, our mind seems to be running around looking for reasons to stress and panic. When I feel overwhelmed, this is when I know it’s time to control my thoughts. For me, this comes in the form of some meditation. I am hardly an expert. But this act of controlling my thoughts and quieting my mind can have a profound effect on my day and my mental state.
As I mentioned at the beginning, I am hardly an expert in dealing with a pandemic in isolation. These are just a few techniques that are helping me deal with the quarantine blahs. I hope they help you in some way!
If you want to make reading more of our content as a part of your routine, check out our blog here. And, if you are part of an organization and want to sharpen your Marketing Skills, check out our FREE 5 Day Marketing Course here.
by Kirby Hasseman
As I work to put thoughts into this blog, some days I have an idea I want to cover. But other days, I just have lots of random thoughts running through my head. Today is one of those days. So here are a bunch of “quick hit” random thoughts from quarantine.
Stop The Predictions
Each morning, I spend a bit of time on my treadmill in the basement. During that time I watch and listen to ESPN or other sports shows to pass the time. Now that there are not sports to report, I am fascinated by how much time is spent predicting when sports will restart. I am most often amused by the predictions about Football. I love the sport and would love to have it back. But it’s a fall sport, and while leaders in those leagues should be thinking about it, predictions are just silly.
None of these prognosticators were able to predict the situation we are in TWO months ago. So why would they have ANY insight into what is going to have FIVE months from now?
Listening and Reading Less
When this shutdown started I thought I would be able to read more and learn more. That has not been the case at all for me. I listen to a lot of books and with drive time and long run time gone, so has a LOT of my book time. I miss drive time.
I Will Take A Small Town
When this pandemic really started to become a reality, I was struck by how excited I was to get home to Coshocton, Ohio. Sure, it’s home. It’s where I am comfortable. But at a time when “Social Distancing” was one of the real ways to help slow the spread of the disease, I wanted to get to a place where people were not all over me. I live in a rural area for a reason. We have more room to breath. While cities have lots that small towns don’t have, I have never been more excited to live outside of those confines.
Pass The Judgement
With the build up of anxiety, fear and time, I have seen way too much snap judgement of others. To be candid, I have done it myself. We always seem to be able to justify our behavior and vilify others. I am always amused by the comments that say “I went to the grocery store and there were way too many people out and about.” Well, how would you know? Oh that’s right, you were out and about too. If you are an essential worker, great. You get a pass. But for the rest of us, take a breath before we decide everyone else is just being a selfish jerk.
Now More Than Ever…Be Kind
Which leads nicely to “be kind.” This is a bell we have been ringing for a long time. But when you can, and most of the time you can, take a minute to do something for someone else. When you feel helpless, be helpful. You won’t feel so helpless anymore.
Like I said, random thoughts. Thanks for reading. If you want to dig into more content, please head to our blog page here. We have new content nearly every day.
And in the interest of kindness, we have also created a Free 5 Day Marketing Course you can check out here.
by Kirby Hasseman
I was a terrible college student…when it came to education. As it turns out though, I learned a lot. You see, there is a difference between education and learning…and that is more apparent today than ever before.
Education is a form of teaching that happens TO you. It is often forced upon you. Education often includes vocabulary words, essays and pop quizzes. While most people would contend that education is important, I never really enjoyed it. I would do what I had to do (and nothing more) to fulfill the obligations of education. Often, I went to class less than I should have. I studied just as much as I needed to to get by. And to be honest, I don’t remember very much of what I learned during my “education” in college..
I was much more interested in staying in my dorm room, playing guitar, writing lyrics and performing my amateur songs for anyone who would listen. There was nothing formal about it. I did not have to take any tests. No one was looking over my shoulder. But I was insatiable about listening or reading anything I could on the subject. It had nothing to do with my education.
I was just learning.
As it turns out, the learning I was doing, while college professors saw me blowing off their education DOES have value. I was working to learn and improve my craft of playing guitar and songwriting. In addition, by using those skills to create and write, I was forced to put myself “out there” regularly. Sometimes the song was really well-received. Sometimes it was a total flop. It helped me to flex my creative muscle and be willing to try things that might not work with no guarantees.
It’s very similar, in fact, to what I do when I create content today. It takes some creativity. It takes some courage. And it is all done with the idea that, if I keep doing it, I might get better.
So while I was struggling through education, I enjoyed learning very much.
That brings me to today.
We are living in a weird and different time. Many people are working remote, and have more time on our hands. But what are you going to do with it? You can learn to speak a new language. Maybe you can take the time to learn to play an instrument. It’s your choice if you want to learn something new.
And if you want to grow your understanding of marketing your organization, we would love to help. We have created a 5 Day Marketing Course designed to help you create more effective and targeted marketing. It’s free. You can find the course here.
We hope you will take the chance to learn…and let us know what you think! Oh, and as always, feel free to keep up with all of our content on our blog here.
by Kirby Hasseman
It’s time for Episode 38 of the He Said She Said Podcast with Hasseman Marketing! This podcast is designed to give an inside look at being married and being entrepreneurs and the projects we are working on and the challenges we are facing! We talk about business, family, community and more. So listen in and let us know what you think!
On this episode we talk about…
Trending Topic
This week Kirby and Amy talk about how life has changed during this crazy time. It’s a reality and how we deal with it is important. Do you just get sucked into all of the negativity or are you intentional? Can you do something fun? Here is a quick video they did for Formal Night at the Hasseman House. Silly…but it’s useful to make it fun! What ideas do you have to keep it fun and intentional?
Weekly Whirlwind
This week in the Weekly Whirlwind Amy gives a quick update on what she is doing to keep the building project rolling forward. We even have a video if you want to catch up here. Kirby gives an update on content, and jumping through the hoops of trying to find funding.
Lesson In Life
This week in the “lesson in life” Kirby and Amy talk about the importance of purpose. Now more than ever, it’s important to maintain some purpose each day. This does not have to be a “life’s purpose” but can just be a reason to get out of bed each day. Again…be intentional. What does that look like?
Shout Outs
Each week we want to give a shout out to an organization or an individual doing good work. This week Amy leads the way talking about the heroes on the frontline of this crisis…in Healthcare! Special thank you to all of those who are working SO hard to keep us safe. Thank you!
So that’s a wrap! Thanks for listening to Episode 38 of the He Said She Said Podcast! Any feedback will be welcome as we try to provide you value! If you want to subscribe you can do that where you normally get podcasts…or you can head here to follow on Soundcloud.
Thanks so much for listening! If you have any topics you want Kirby and Amy to cover, please comment and let us know! Oh…and if you like this content, check out this page where you can find all of the content we create!
One final thing…we have created a 5 Day Marketing Course you can take for FREE. There is no catch. Learn more about it here.
by Kirby Hasseman
As I thought about what I could share in today’s blog, I continually asked myself a simple question. “During this uneasy time, what does everyone need to read? What do we need to hear?” As I sat there thinking about it, I wondered the same for myself. What do I need to hear? Though I don’t have a definitive answer, and I don’t have a magic pill to make us all feel better, three things came to mind. These are the things I long for each day. I want these three things every day…but certainly now.
I want something to motivate me.
I need something to make me laugh.
I long for something to inspire me.
While we certainly try to create content that hits each of these marks sometimes, my goal today is to do all three!
Motivate Me
We find ourselves in a new world where it’s hard to know what to do next. Sure, we can work from home. But are we really creating value? Plus, working in this new normal seems so much harder (for some). But during this strange and uncomfortable time, we have the ability to be pro-active in ways we might not have been able to do at the office. Now is a great time to get after it, when your competitors are not. You can come out of this stronger, if you are willing to get uncomfortable now.
And if that is not enough, how about Rocky Balboa giving a motivational speech? Here you go!
Make Me Laugh
The good news, I think, is there is plenty on the internet that can make you smile. The challenge is to find that content while avoiding the negativity. It can be a daunting challenge to say the least. (Hence this post). Even in trying times we can maintain our sense of humor. As a matter of fact, it’s more important than ever. With that in mind, feel free to watch this fun video of my daughter trying to teach me a basic “jazz combo” she was teaching her dance students online. It’s so silly…and that is the point.
Oh…and more silly is coming soon…so feel free to subscribe to the Youtube channel if you like that one!
Inspire Me
Despite the fact that the Coronavirus has been a crazy time, there has been countless stories that inspire me. The best ones, I think, are the most simple. After the silliness over toilet paper, I hear plenty of stories of neighbors helping neighbors with groceries, or work around their house. Most of us have seen social media posts about young people helping seniors with things that needed done. But the best way to inspire is to act. Please be on the look out for ways to help in your area. If you want to feel inspired, today is a great day to DO SOMETHING inspiring.
That might mean you need to help a neighbor. It might be as simple as sending a note. Or it might be sharing an inspiring story in the comments. Let’s help to spread that inspiration today. We can all use a splash of it!
The goal was to motivate, make you life (or at least smile), and inspire. I hope you found a little of each in this post. More importantly, I hope you ARE a little of each this week.
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by Kirby Hasseman
I had an “aha” moment this morning. Let me explain as I tell on myself a bit here.
Last week I told my team that, since we were in unpredictable times, focusing only on sales was misguided. Sales goals are important, but they are what The 4 Disciplines of Execution calls a “Lag Goal.” They are important. They are great to shoot for. But they are not something that you control completely. That is why it is important to create “Lead Goals.” These are things that, when you do them consistently, LEAD you to your goals. I talk about this here.
That is why I told the team last week that we needed to focus on our activity level…not only our sales. We can control our activity level. We can decide and execute on it. We use a software called Commonsku that allows us to track these sales activities easily. So I told everyone that I would report how we were doing on activity this week. Then, when I logged in this morning to see how I was doing, I noticed something alarming.
According to the activity that I logged, my actual pro-active activity kind of sucked.
How can that be? I have been working hard all week! I have created content. I have been working in my office. I have had contact with clients, right? So, I went back through my calendar. I look back at emails. I racked my brain for calls and activity that was not logged. But this tracking showed me something VERY important. While I felt busy (you know how I feel about that word right?), I was not productive. I was not nearly as awesome as I felt I was.
And that is why it’s important to track your activity. It reveals the truth.
Taking the time to track your real activity is not just busy work. It helps you understand your behavior and it helps to modify it. It’s the reason, when you start a new diet, they often ask you to track what you are eating. First, you start to get a real idea of what you are ingesting. It also makes you think first before putting something in your mouth! “Do I really want to write that down?”
Tracking your activity gives you the real truth and it helps you focus on things you can actually control. Oh, and it gives you information that can help you get back on track. I for one am going to make sure I increase my activity today. I can’t embarrass myself in front of my team! But it’s important to note that I would not have known that I needed to modify my behavior unless I tracked it!
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